Brand page · Outdoor Recreation · Switzerland

ASSOS of Switzerland Top 1% worldwide Top 1% in Switzerland Top 1% in Outdoor Recreation Top 1% in Outdoor Recreation in Switzerland
assos.com·🇨🇭 Switzerland·Since 1996

ASSOS of Switzerland: 443K visits a month, 467 active Meta ads.

ASSOS of Switzerland — ASSOS of Switzerland is a cycling apparel brand that develops its own textiles and sponsors professional athletes, focusing on merging total comfort with technical performance. In September 2026 assos.com drew an estimated 443K visits, down 10% on the month before. It ranks #43 of 14,873 Outdoor Recreation brands in Switzerland and holds a 1.8 Trustpilot rating over 180 reviews.

assos.com@assosofswitzerland 179KYouTube 6.9KFacebookLinkedIn 31.2KTrustpilot 1.8Meta Ad Library 467

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026

Estimated traffic
443K
−10% vs. August 2026
Instagram followers
179K
260 posts · @assosofswitzerland
Trustpilot
1.8
180 reviews · 60 in 12 months
Meta ads
467
active · on Google since 2024
Products
—
Data not available
Rank in United States
#43
of 14,873 in Outdoor Recreation
LinkedIn
31.2K
followers · 145 employees
Earned media value
€276.1k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

ASSOS of Switzerland is a cycling apparel brand that develops its own textiles and sponsors professional athletes, focusing on merging total comfort with technical performance.

01 · Traffic

How much traffic ASSOS of Switzerland gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

ASSOS of Switzerland drew an estimated 443K visits in September 2026, down 10% on the month before and down 12% over three months.

  • Worldwide#27,352of 4.5M sites · Top 1%
  • In United States#8,910of 1.2M sites · Top 1%
  • Outdoor Recreation, worldwide#264of 101,136 brands · Top 1%
  • Outdoor Recreation, United States#43of 14,873 brands · Top 1%
Monthly visitssource Sept 2026

443K

estimated visits in September

1 mo ▼ −9.7%4 mo ▼ −12.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about ASSOS of Switzerland.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

ASSOS of Switzerland holds 1.8 out of 5 on Trustpilot over 180 reviews, 60 of them in the last twelve months: 16% of customers give five stars and 76% one star. That volume places ASSOS of Switzerland in the top 30 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
1.8TrustScore · 180 reviews · 60 in 12 months
Top 30% review volume
5 ★16%
4 ★2%
3 ★1%
2 ★6%
1 ★76%

Road Cycling

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What ASSOS of Switzerland sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read ASSOS of Switzerland's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Outdoor Recreation
Outdoor Recreation50%
Clothing44%
Apparel & Accessories1%

The dominant category places ASSOS of Switzerland in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about ASSOS of Switzerland.

The creators who tag @assosofswitzerland on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @assosofswitzerland on Instagram, led by EF Education–EasyPost (587K followers, 0.6% engagement).

Influencersaccounts tagging @assosofswitzerland · Instagram
AccountProfileFollowersEngagementTagsRelationship
EEF Education–EasyPost@efprocycling · 🇦🇺 AUFitness sport bodybuilding Creator587K0.6%14Tagged @assosofswitzerland
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who ASSOS of Switzerland competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for ASSOS of Switzerland among Outdoor Recreation brands in Switzerland. The closest is rapha.cc, then Le Col, Pas Normal Studios, castelli-cycling.com, Endura, MAAP.

CompetitorsOutdoor Recreation · Switzerland · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
rapha.ccrapha.cc
Le Collecol.cc
Pas Normal Studiospasnormalstudios.com
castelli-cycling.comcastelli-cycling.com
Enduraendurasport.com
MAAPmaap.cc
Competitors Gravity finds for ASSOS of Switzerland. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare ASSOS of Switzerland with rapha.cc

07 · Company

The company behind ASSOS of Switzerland.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

ASSOS of Switzerland is a company based in Switzerland, founded in 1976 according to LinkedIn, on a domain registered in December 1996. It employs about 145 people, is listed at private_equity stage.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇨🇭 Switzerland
Founded
1976, per LinkedIn
Domain registered
6 Dec 1996
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
145 on LinkedIn · 51-200
FundingGravity index, Sept 2026
Funding stage
Private equity · last deal: private equity
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
assos.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about ASSOS of Switzerland

What people ask Google about ASSOS of Switzerland.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is ASSOS of Switzerland legit or a scam?

According to Gravity by Benchr, ASSOS of Switzerland is a brand based in Switzerland: its website has existed since December 1996, its Trustpilot profile is claimed by the brand, it employs 145 people on LinkedIn, it has 179,178 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

ASSOS of Switzerland reviews

Customers rate ASSOS of Switzerland 1.8 out of 5 on Trustpilot over 180 reviews, 60 of them in the last twelve months: 16% give five stars, 76% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does ASSOS of Switzerland sell?

ASSOS of Switzerland is a cycling apparel brand that develops its own textiles and sponsors professional athletes, focusing on merging total comfort with technical performance. Gravity by Benchr classifies it under Outdoor Recreation. Source: Gravity by Benchr product classification.

Does ASSOS of Switzerland have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: ASSOS of Switzerland advertises on Facebook and Instagram and on Google, where its offers often run. Check assos.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind ASSOS of Switzerland?

Gravity by Benchr records a company based in Switzerland, founded in 1976 according to LinkedIn, on a domain registered in 1996, with 145 employees on LinkedIn, listed at private_equity stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is ASSOS of Switzerland doing well?

Not at the moment. Gravity by Benchr estimates about 443,300 visits to assos.com in September 2026, down 10% in a month and down 12% over three months. ASSOS of Switzerland ranks #43 of 14,873 Outdoor Recreation brands in Switzerland in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is ASSOS of Switzerland's ad budget?

Gravity by Benchr does not publish a spend figure for ASSOS of Switzerland on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Outdoor Recreation brands in Switzerland?

Among Outdoor Recreation brands in Switzerland in the Gravity by Benchr index, ASSOS of Switzerland ranks #43 of 14,873 by estimated traffic. Its closest competitors on the same market are rapha.cc, Le Col, Pas Normal Studios, castelli-cycling.com, Endura. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with ASSOS of Switzerland.