Brand page · United States
Bass Pro Shops: 14.1M visits a month, 274 active Meta ads.
Bass Pro Shops — Bass Pro Shops is North America's premier outdoor and conservation company that provides premier destination retail in more than 150 locations across North America. In September 2026 basspro.com drew an estimated 14.1M visits, down 15% on the month before.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Trustpilot Oct 2026
About the store
Bass Pro Shops is North America's premier outdoor and conservation company that provides premier destination retail in more than 150 locations across North America.
01 · Traffic
How much traffic Bass Pro Shops gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Bass Pro Shops drew an estimated 14.1M visits in September 2026, down 15% on the month before and down 12% over three months.
- Worldwide#1,324of 4.5M sites · Top 1%
- In United States#500of 1.2M sites · Top 1%
- Category, worldwide—Data not available
- Category, United States—Data not available
14.1M
estimated visits in September
1 mo ▼ −15.0%4 mo ▼ −12.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Bass Pro Shops.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Bass Pro Shops holds 2.0 out of 5 on Trustpilot over 385 reviews, 64 of them in the last twelve months: 12% of customers give five stars and 78% one star. That volume places Bass Pro Shops in the top 20 % of the 270,321 Trustpilot pages in the Gravity index.
Hunting Store Fishing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Bass Pro Shops sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Bass Pro Shops's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
Data not available
The dominant category places Bass Pro Shops in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Bass Pro Shops is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Bass Pro Shops runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads.
Giving Thanks SaleBass Pro Shops12 Oct 2026video
Bass Pro ShopsBass Pro Shops12 Oct 2026image
Cabela's 61 Series Wool Boot Socks for Men - White/GreenBass Pro Shops12 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about Bass Pro Shops.
The creators who tag @bassproshops on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @bassproshops on Instagram, led by Kevin VanDam (390K followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| KKevin VanDam@kevinvandamfishing · 🇺🇸 US | Pets nature Creator | 390K | 0.2% | 16 | Tagged @bassproshops |
06 · Competitors according to Gravity
Who Bass Pro Shops competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Bass Pro Shops. The closest is cabelas.com, then Sportsman, academy.com, scheels.com, North 40 Outfitters, Hunting & Fishing.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| cabelas.comcabelas.com | |||||||
| Sportsmansportsmans.com | |||||||
| academy.comacademy.com | |||||||
| scheels.comscheels.com | |||||||
| North 40 Outfittersnorth40.com | |||||||
| Hunting & Fishinghuntingandfishing.co.nz |
07 · Company
The company behind Bass Pro Shops.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Bass Pro Shops is a company based in United States, founded in 1972 according to LinkedIn, on a domain registered in March 1995. It employs about 10,443 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States
- Founded
- 1972, per LinkedIn
- Domain registered
- 31 Mar 1995
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 10,443 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- basspro.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Bass Pro Shops
What people ask Google about Bass Pro Shops.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Bass Pro Shops legit?
According to Gravity by Benchr, Bass Pro Shops is a brand based in United States: its website has existed since March 1995, it employs 10,443 people on LinkedIn, it has 1,637,961 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Bass Pro Shops reviews: is it worth it?
Customers rate Bass Pro Shops 2.0 out of 5 on Trustpilot over 385 reviews, 64 of them in the last twelve months: 12% give five stars, 78% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Bass Pro Shops known for?
Bass Pro Shops is North America's premier outdoor and conservation company that provides premier destination retail in more than 150 locations across North America. Source: Gravity by Benchr product classification.
Bass Pro Shops promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Bass Pro Shops advertises on Facebook and Instagram, where its offers often run. Check basspro.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Bass Pro Shops?
Gravity by Benchr records a company based in United States, founded in 1972 according to LinkedIn, on a domain registered in 1995, with 10,443 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Bass Pro Shops growing?
Not at the moment. Gravity by Benchr estimates about 14,082,900 visits to basspro.com in September 2026, down 15% in a month and down 12% over three months. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Bass Pro Shops spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Bass Pro Shops on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Bass Pro Shops.