Brand page · Pet Supplies · United States
BetterWild: 175K visits a month, 2,468 active Meta ads, Gravity score 687.
BetterWild — BetterWild is a pet health company that sells scientifically formulated supplements for dogs, including allergy relief, joint support, and dental + multivitamin products. In September 2026 betterwild.com drew an estimated 175K visits, down 2% on the month before. It ranks #59 of 7,399 Pet Supplies brands in United States and holds a 4.1 Trustpilot rating over 205 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 104 peers: Pet Supplies brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
BetterWild is a pet health company that sells scientifically formulated supplements for dogs, including allergy relief, joint support, and dental + multivitamin products.
01 · Traffic
How much traffic BetterWild gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
BetterWild drew an estimated 175K visits in September 2026, down 2% on the month before and up 4% over three months.
- Worldwide#58,466of 4.5M sites · Top 5%
- In United States#19,234of 1.2M sites · Top 5%
- Pet Supplies, worldwide#348of 52,845 brands · Top 1%
- Pet Supplies, United States#59of 7,399 brands · Top 1%
175K
estimated visits in September
1 mo ▼ −2.1%4 mo ▲ +4.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about BetterWild.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
BetterWild holds 4.1 out of 5 on Trustpilot over 205 reviews, 198 of them in the last twelve months: 66% of customers give five stars and 20% one star. That volume places BetterWild in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40 %.
Pet Supply Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What BetterWild sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
BetterWild sells on Shopify, 100% of its catalogue in stock. The best seller is Allergy Relief, at US$39.99–US$239.94, followed by Dental + Multivitamin and Allergy Relief.
#1Allergy ReliefBetterWildUS$39.99–US$239.94In stock
#2Dental + MultivitaminBetterWildUS$39.99–US$239.94In stock- #3Allergy ReliefBetterWildUS$39.99–US$479.88In stock
- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places BetterWild in its comparison group.
- Average rating
- 4.52 / 5
- Rated products
- 88% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$41.24
- Currency
- USD
04 · Ads
What BetterWild is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
BetterWild runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since August 2026 (video).
This Will Change Your Dog's LifeBetterWild7 Oct 2026image
If Your Dog Licks Their Paws Check These OutBetterWild7 Oct 2026image
My Dog Got Kennel CoughBetterWild7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about BetterWild.
The creators who tag @betterwildpets on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who BetterWild competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for BetterWild among Pet Supplies brands in United States. The closest is Native Pet, then trykelpie.com, Pawfy, Wuffes, Dog Is Human, NutriPaw.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Native Petnativepet.com | |||||||
| trykelpie.comtrykelpie.com | |||||||
| Pawfypawfy.com | |||||||
| Wuffeswuffes.com | |||||||
| Dog Is Humandogishuman.com | |||||||
| NutriPawnutri-paw.com |
07 · Company
The company behind BetterWild.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
BetterWild is a company based in Dover, United States, on a domain registered in October 2016. It employs about 8 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Dover
- Founded
- Data not available
- Domain registered
- 14 Oct 2016
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 8 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- betterwild.com · Shopify · USD
- Catalogue
- 3 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about BetterWild
What people ask Google about BetterWild.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is BetterWild a legit company?
According to Gravity by Benchr, BetterWild is a brand based in Dover, United States: its website has existed since October 2016, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 8 people on LinkedIn, it has 21,899 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
BetterWild reviews: is it worth it?
Customers rate BetterWild 4.1 out of 5 on Trustpilot over 205 reviews, 198 of them in the last twelve months: 66% give five stars, 20% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is BetterWild?
BetterWild is a pet health company that sells scientifically formulated supplements for dogs, including allergy relief, joint support, and dental + multivitamin products. Gravity by Benchr classifies it under Pet Supplies, with Pet Oral Care Supplies making up 38% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does BetterWild cost?
BetterWild's best seller, Allergy Relief, sells from US$39.99 to US$239.94 on betterwild.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check betterwild.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does BetterWild have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: BetterWild advertises on Facebook and Instagram and on Google, where its offers often run. Check betterwild.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy BetterWild?
BetterWild sells on its own website, betterwild.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns BetterWild?
Gravity by Benchr records a company based in Dover, United States, whose domain was registered in 2016, with 8 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is BetterWild growing?
Yes. Gravity by Benchr estimates about 175,200 visits to betterwild.com in September 2026, down 2% in a month and up 4% over three months. BetterWild ranks #59 of 7,399 Pet Supplies brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does BetterWild use?
Gravity by Benchr identifies betterwild.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2026. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does BetterWild spend on Meta ads?
Gravity by Benchr does not publish a spend figure for BetterWild on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands in United States?
Among Pet Supplies brands in United States in the Gravity by Benchr index, BetterWild ranks #59 of 7,399 by estimated traffic. Its closest competitors on the same market are Native Pet, trykelpie.com, Pawfy, Wuffes, Dog Is Human. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with BetterWild.