Brand page · Pet Supplies · United Kingdom
NutriPaw: 374K visits a month, 294 active Meta ads, Gravity score 512.
NutriPaw — NutriPaw is a brand that develops natural herbal supplements for dogs in the form of tasty treats to help pets live happy, healthy lives. In September 2026 nutri-paw.com drew an estimated 374K visits, down 23% on the month before. It ranks #8 of 2,422 Pet Supplies brands in United Kingdom and holds a 4.1 Trustpilot rating over 6,100 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 33 peers: Pet Supplies brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
NutriPaw is a brand that develops natural herbal supplements for dogs in the form of tasty treats to help pets live happy, healthy lives.
01 · Traffic
How much traffic NutriPaw gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
NutriPaw drew an estimated 374K visits in September 2026, down 23% on the month before and down 11% over three months.
- Worldwide#31,442of 4.5M sites · Top 1%
- In United Kingdom#1,535of 192K sites · Top 1%
- Pet Supplies, worldwide#146of 52,845 brands · Top 1%
- Pet Supplies, United Kingdom#8of 2,422 brands · Top 1%
374K
estimated visits in September
1 mo ▼ −22.9%4 mo ▼ −10.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about NutriPaw.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
NutriPaw holds 4.1 out of 5 on Trustpilot over 6,100 reviews, 3,382 of them in the last twelve months: 70% of customers give five stars and 18% one star. That volume places NutriPaw in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.
Pet Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What NutriPaw sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
NutriPaw sells on Shopify, 100% of its catalogue in stock. The best seller is All-Itch & Immunity Treats, at £34.99, followed by Calming Treats and Pre, Pro & Postbiotic Digestive Treats.
#1All-Itch & Immunity TreatsNutriPaw£34.99In stock
#2Calming TreatsNutriPaw£34.99In stock
#3Pre, Pro & Postbiotic Digestive TreatsNutriPaw£34.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places NutriPaw in its comparison group.
- Average rating
- 4.46 / 5
- Rated products
- 90% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$54.92
- Currency
- GBP
04 · Ads
What NutriPaw is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
NutriPaw runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since May 2022 (image, text, video).
Vets Love It. Dogs Love It. Owners Trust It.Nutri Paw7 Oct 2026video
Perfect for sensitive tummies! 🐶Nutri Paw7 Oct 2026video
Vets Love It. Dogs Love It. Owners Trust It.Nutri Paw7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026NUTRI-PAW LTDverified
Text ad20 Oct 2026NUTRI-PAW LTDverified
Text ad20 Oct 2026NUTRI-PAW LTDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about NutriPaw.
The creators who tag @nutri_paw on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @nutri_paw on Instagram, led by Líadomwinnie Pom (18.2K followers, 1.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| LLíadomwinnie Pom@lia.dom.winnie · 🇪🇸 ES | Pets nature Creator | 18.2K | 1.1% | 3 | Tagged @nutri_paw |
06 · Competitors according to Gravity
Who NutriPaw competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for NutriPaw among Pet Supplies brands in United Kingdom. The closest is Pup Labs, then Native Pet, Pawfy, trykelpie.com, Wuffes, BetterWild.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Pup Labspuplabs.com | |||||||
| Native Petnativepet.com | |||||||
| Pawfypawfy.com | |||||||
| trykelpie.comtrykelpie.com | |||||||
| Wuffeswuffes.com | |||||||
| BetterWildbetterwild.com |
07 · Company
The company behind NutriPaw.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
NutriPaw is a company based in London, United Kingdom, on a domain registered in August 2020. It employs about 7 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · London
- Founded
- Data not available
- Domain registered
- 15 Aug 2020
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 7 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- nutri-paw.com · Shopify · GBP
- Catalogue
- 35 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about NutriPaw
What people ask Google about NutriPaw.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is NutriPaw a legit company?
According to Gravity by Benchr, NutriPaw is a brand based in London, United Kingdom: its website has existed since August 2020, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 7 people on LinkedIn, it has 60,137 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
NutriPaw reviews: is it worth it?
Customers rate NutriPaw 4.1 out of 5 on Trustpilot over 6,100 reviews, 3,382 of them in the last twelve months: 70% give five stars, 18% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is NutriPaw known for?
NutriPaw is a brand that develops natural herbal supplements for dogs in the form of tasty treats to help pets live happy, healthy lives. Gravity by Benchr classifies it under Pet Supplies, with Pet Vitamins & Supplements making up 34% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is NutriPaw expensive?
NutriPaw's best seller, All-Itch & Immunity Treats, sells £34.99 on nutri-paw.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check nutri-paw.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a NutriPaw discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: NutriPaw advertises on Facebook and Instagram and on Google, where its offers often run. Check nutri-paw.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy NutriPaw?
NutriPaw sells on its own website, nutri-paw.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns NutriPaw?
Gravity by Benchr records a company based in London, United Kingdom, whose domain was registered in 2020, with 7 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is NutriPaw growing?
Not at the moment. Gravity by Benchr estimates about 373,700 visits to nutri-paw.com in September 2026, down 23% in a month and down 11% over three months. NutriPaw ranks #8 of 2,422 Pet Supplies brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does NutriPaw use?
Gravity by Benchr identifies nutri-paw.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since May 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does NutriPaw spend on Meta ads?
Gravity by Benchr does not publish a spend figure for NutriPaw on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands in United Kingdom?
Among Pet Supplies brands in United Kingdom in the Gravity by Benchr index, NutriPaw ranks #8 of 2,422 by estimated traffic. Its closest competitors on the same market are Pup Labs, Native Pet, Pawfy, trykelpie.com, Wuffes. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with NutriPaw.