Brand page · Baby Transport · Netherlands
DERYAN: 608k visits a month, 415 active Meta ads.
DERYAN — DERYAN is a Dutch brand that designs and develops travel-friendly products for families, including compact pop-up travel-cots and strollers, to make traveling and daily life easier with children. In September 2026 deryan.com drew an estimated 608k visits, down 26% on the month before. It ranks #1 of 32 Baby Transport brands in Netherlands and holds a 3.3 Trustpilot rating over 14,725 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
DERYAN is a Dutch brand that designs and develops travel-friendly products for families, including compact pop-up travel-cots and strollers, to make traveling and daily life easier with children.
01 · Traffic
How much traffic DERYAN gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
DERYAN drew an estimated 608k visits in September 2026, down 26% on the month before and up 3% over three months.
- Worldwide#21,276of 4.5m sites · Top 1%
- In Netherlands#250of 78.6k sites · Top 1%
- Baby Transport, worldwide#10of 2,408 brands · Top 1%
- Baby Transport, Netherlands#1of 32 brands · Top 5%
608k
estimated visits in September
1 mo ▼ −26.1%4 mo ▲ +2.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about DERYAN.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
DERYAN holds 3.3 out of 5 on Trustpilot over 14,725 reviews, 10,383 of them in the last twelve months: 53% of customers give five stars and 31% one star. That volume places DERYAN in the top 5% of the 270,321 Trustpilot pages in the Gravity index. On Google, DERYAN scores 3.6 over 1,169 reviews.
Baby Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What DERYAN sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
DERYAN sells on Shopify, 87% of its catalogue in stock. The best seller is Luxe Easy² Lichtgewicht Buggy - Zwart, at €99.00, followed by Luxe Kinderfiets 14 inch - 3 in 1 - loopfiets Zwart and Pop 'N Sit Opvouwbare Kinderstoel met Meeneemtas.
#1Luxe Easy² Lichtgewicht Buggy - ZwartDERYAN€99.00In stock
#2Luxe Kinderfiets 14 inch - 3 in 1 - loopfiets ZwartDERYAN€119.00In stock
#3Pop 'N Sit Opvouwbare Kinderstoel met MeeneemtasDERYAN€34.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places DERYAN in its comparison group.
- Average rating
- 4.47 / 5
- Rated products
- 81% of the catalogue
- In stock
- 87%
- Upper price quartile
- US$133.29
- Currency
- EUR
04 · Ads
What DERYAN is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
DERYAN runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since January 2022 (image, text, video).
Evy² Duo Kinderwagen Zwart twee zitjesDERYAN14 Oct 2026image
Vélo de luxe pour enfants 14 pouces - 3 en 1 - vélo de marche NoirDERYAN13 Oct 2026image
Bouncer and high chair in oneDERYAN12 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026Deryan B.V.verified
Text ad20 Oct 2026Deryan B.V.verified
Text ad20 Oct 2026Deryan B.V.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about DERYAN.
The creators who tag @deryan_original on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @deryan_original on Instagram, led by Ons 🙋🏼♀️& Taher 🙋♂️| Travel couple and content creators (50.1k followers, 0.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| OOns 🙋🏼♀️& Taher 🙋♂️| Travel couple and content creators@seewhatwesee.be · 🇧🇪 BE | Parenting family Creator | 50.1k | 0.8% | 2 | Tagged @deryan_original |
06 · Competitors according to Gravity
Who DERYAN competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for DERYAN among Baby Transport brands in Netherlands. The closest is cybex-online.com, then BabyOne, kinderkraft.it, uppababy.com, Baby Trend, Nuna.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| cybex-online.comcybex-online.com | |||||||
| BabyOnebabyone.de | |||||||
| kinderkraft.itkinderkraft.it | |||||||
| uppababy.comuppababy.com | |||||||
| Baby Trendbabytrend.com | |||||||
| Nunanunababy.com |
07 · Company
The company behind DERYAN.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
DERYAN is a company based in Elst, Netherlands, founded in 2000 according to LinkedIn, on a domain registered in September 2002. It employs about 23 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇳🇱 Netherlands · Elst
- Founded
- 2000, per LinkedIn
- Domain registered
- 20 Sept 2002
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 23 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- deryan.com · Shopify · EUR
- Catalogue
- 65 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about DERYAN
What people ask Google about DERYAN.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is DERYAN legit or a scam?
According to Gravity by Benchr, DERYAN is a brand based in Elst, Netherlands: its website has existed since September 2002, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 23 people on LinkedIn, it has 37,393 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about DERYAN?
Customers rate DERYAN 3.3 out of 5 on Trustpilot over 14,725 reviews, 10,383 of them in the last twelve months: 53% give five stars, 31% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. On Google, DERYAN scores 3.6 over 1,169 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is DERYAN?
DERYAN is a Dutch brand that designs and develops travel-friendly products for families, including compact pop-up travel-cots and strollers, to make traveling and daily life easier with children. Gravity by Benchr classifies it under Baby Transport, with Baby Strollers making up 9% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
DERYAN prices: how much is it?
DERYAN's best seller, Luxe Easy² Lichtgewicht Buggy - Zwart, sells €99.00 on deryan.com. 87% of the catalogue is in stock. Gravity does not track prices daily: check deryan.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does DERYAN have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: DERYAN advertises on Facebook and Instagram and on Google, where its offers often run. Check deryan.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy DERYAN?
DERYAN sells on its own website, deryan.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind DERYAN?
Gravity by Benchr records a company based in Elst, Netherlands, founded in 2000 according to LinkedIn, on a domain registered in 2002, with 23 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is DERYAN doing well?
Yes. Gravity by Benchr estimates about 607,800 visits to deryan.com in September 2026, down 26% in a month and up 3% over three months. DERYAN ranks #1 of 32 Baby Transport brands in Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does DERYAN use?
Gravity by Benchr identifies deryan.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2022. Source: Gravity by Benchr platform and advertising records.
How much does DERYAN spend on Meta ads?
Gravity by Benchr does not publish a spend figure for DERYAN on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Baby Transport brands in Netherlands?
Among Baby Transport brands in Netherlands in the Gravity by Benchr index, DERYAN ranks #1 of 32 by estimated traffic. Its closest competitors on the same market are cybex-online.com, BabyOne, kinderkraft.it, uppababy.com and Baby Trend. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Market
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with DERYAN.