Brand page · Backpacks · United Kingdom
Salkan traffic, ads & competitors 54.8k visits a month, 58 active Meta ads, Gravity score 607.
Salkan — Salkan is a brand that designs and sells premium travel backpacks built to last a lifetime. In September 2026 discoversalkan.com drew an estimated 54.8k visits, down 34% on the month before. It ranks #76 of 1,167 Backpacks brands in the United Kingdom and holds a 4.1 Trustpilot rating over 14 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 26 peers: Backpacks brands in the United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Salkan is a brand that designs and sells premium travel backpacks built to last a lifetime.
01 · Traffic
Salkan website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Salkan drew an estimated 54.8k visits in September 2026, down 34% on the month before and up 90% over three months.
- Worldwide#157,074of 4.5m sites · Top 5%
- In United States#50,564of 1.2m sites · Top 5%
- Backpacks, worldwide#300of 5,429 brands · Top 10%
- Backpacks, United States#76of 1,167 brands · Top 10%
54.8k
estimated visits in September
1 mo ▼ −34.2%4 mo ▲ +89.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Salkan reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Salkan holds 4.1 out of 5 on Trustpilot over 14 reviews, 12 of them in the last twelve months: 93% of customers give five stars and 7% one star.
Travel & Vacation
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Salkan best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Salkan sells on Shopify, 81% of its catalogue in stock. The best seller is The Carry-On 35L, at £250.00, followed by The Daypack 20L and The Laundry Bag.
#1The Carry-On 35LSalkan£250.00In stock
#2The Daypack 20LSalkan£120.00In stock
#3The Laundry BagSalkan£30.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Salkan in its comparison group.
- Average rating
- 4.84 / 5
- Rated products
- 77% of the catalogue
- In stock
- 81%
- Upper price quartile
- US$117.47
- Currency
- GBP
04 · Ads
Salkan ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Salkan runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since June 2024 (image, text, video).
Buy Well. Buy Once.Salkan3 Oct 2026image
Buy Well. Buy Once.Salkan1 Oct 2026image
Buy Well. Buy Once.Salkan27 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Salkan ltd.verified
Text ad20 Oct 2026Salkan ltd.verified
Text ad20 Oct 2026Salkan ltd.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Salkan influencers
The creators who tag @discover.salkan on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Salkan competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Salkan among Backpacks brands in the United Kingdom. The closest is SPIRAL, then More than a backpack, CABINZERO, Bange, Himawari Bags, JanSport.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| SPIRALspiraluk.com | |||||||
| More than a backpackmorethanabackpack.com | |||||||
| CABINZEROcabinzero.com | |||||||
| Bangebange.tn | |||||||
| Himawari Bagshimawaribags.co.uk | |||||||
| JanSportjansport.co.uk |
07 · Company
Who is behind Salkan?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Salkan is a company based in London, United Kingdom, on a domain registered in May 2018. It employs about 5 people.
- Entity country
- 🇬🇧 United Kingdom · London
- Domain registered
- 22 May 2018
- Status
- Operating
- Employees
- 5 on LinkedIn
- Own store
- discoversalkan.com · Shopify · GBP
- Catalogue
- 34 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Salkan
What people ask Google about Salkan.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Salkan legit or a scam?
According to Gravity by Benchr, Salkan is a brand based in London, United Kingdom: its website has existed since May 2018, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 5 people on LinkedIn, it has 28,175 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Salkan?
Customers rate Salkan 4.1 out of 5 on Trustpilot over 14 reviews, 12 of them in the last twelve months: 93% give five stars, 7% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Salkan?
Salkan is a brand that designs and sells premium travel backpacks built to last a lifetime. Gravity by Benchr classifies it under Backpacks, with Backpacks making up 62% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Salkan expensive?
Salkan's best seller, The Carry-On 35L, sells £250.00 on discoversalkan.com. 81% of the catalogue is in stock. Gravity does not track prices daily: check discoversalkan.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Salkan promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Salkan advertises on Facebook and Instagram and on Google, where its offers often run. Check discoversalkan.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Salkan?
Salkan sells on its own website, discoversalkan.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Salkan?
Gravity by Benchr records a company based in London, United Kingdom, whose domain was registered in 2018, with 5 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Salkan doing well?
Yes. Gravity by Benchr estimates about 54,800 visits to discoversalkan.com in September 2026, down 34% in a month and up 90% over three months. Salkan ranks #76 of 1,167 Backpacks brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Salkan use?
Gravity by Benchr identifies discoversalkan.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Salkan spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Salkan on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Backpacks brands in the United Kingdom?
Among Backpacks brands in the United Kingdom in the Gravity by Benchr index, Salkan ranks #76 of 1,167 by estimated traffic. Its closest competitors on the same market are SPIRAL, More than a backpack, CABINZERO, Bange and Himawari Bags. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Salkan.