1. Gravity
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  3. Health & Beauty
  4. Personal Care
  5. Flower Knows

Brand page · Personal Care · United States

Flower Knows Top 1% worldwide Top 1% in the United States Top 1% in Personal Care Top 1% in Personal Care in the United States
flowerknows.co·🇺🇸 Los Angeles, United States· Shopify·Since 2021

Flower Knows traffic, ads & competitors 1.1m visits a month, 269 active Meta ads, Gravity score 727.

Flower Knows — Flower Knows is a cosmetics brand that sells makeup products including eyeshadow palettes, lip products, blush, highlighter, and gift sets with dreamy packaging inspired by fairy tales and artistic flair. In September 2026 flowerknows.co drew an estimated 1.1m visits, up 66% on the month before. It ranks #61 of 33,626 Personal Care brands in the United States and holds a 4.1 Trustpilot rating over 153 reviews.

flowerknows.co@flowerknows_global 2mFacebookLinkedIn 2.7kTrustpilot 4.1Meta Ad Library 269

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
1.1m
+66% vs. August 2026
Instagram followers
2m
1,651 posts · @flowerknows_global
Trustpilot
4.1
153 reviews · 80 in 12 months
Meta ads
269
active · on Google since 2023
Products
97%
in stock · 77 collections
Rank in the United States
#61
of 33,626 in Personal Care
LinkedIn
2.7k
followers · 34 employees
Earned media value
€1.5m
per month, Instagram

Gravity score

727/ 1000 · 10 of 10 indicators rated
Brand Power781
Momentum692
Performance706

Percentiles within 68 peers: Personal Care brands in the United States with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Flower Knows is a cosmetics brand that sells makeup products including eyeshadow palettes, lip products, blush, highlighter, and gift sets with dreamy packaging inspired by fairy tales and artistic flair.

01 · Traffic

Flower Knows website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Flower Knows drew an estimated 1.1m visits in September 2026, up 66% on the month before and up 36% over three months.

  • Worldwide#13,476of 4.5m sites · Top 1%
  • In United States#4,488of 1.2m sites · Top 1%
  • Personal Care, worldwide#458of 215,119 brands · Top 1%
  • Personal Care, United States#61of 33,626 brands · Top 1%
Monthly visitssource Sept 2026

1.1m

estimated visits in September

1 mo ▲ +66.2%4 mo ▲ +35.8%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Flower Knows reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Flower Knows holds 4.1 out of 5 on Trustpilot over 153 reviews, 80 of them in the last twelve months: 66% of customers give five stars and 21% one star. That volume places Flower Knows in the top 30% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.

Trustpilotclaimed page · read 20 Oct 2026
4.1TrustScore · 153 reviews · 80 in 12 months
Top 30% review volumeTop 40% rating quality
5 ★66%
4 ★5%
3 ★7%
2 ★1%
1 ★21%

Cosmetics Store Beauty Supply Store Beauty Product Supplier Cosmetics Industry

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Flower Knows best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Flower Knows sells on Shopify, 97% of its catalogue in stock. The best seller is Strawberry Rococo Cloud Lip Cream, at US$16.00, followed by Violet Strawberry Rococo Glowy Lip Gloss and Strawberry Cupid Cake Lip Cream.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics77%
Writing & Drawing Instruments2%
Tableware1%
Painting Consumables1%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care80%
Clothing Accessories6%
Kitchen & Dining4%
Communications2%
Office Instruments2%

The dominant category places Flower Knows in its comparison group.

Prices and ratingsstore data
Average rating
4.92 / 5
Rated products
58% of the catalogue
In stock
97%
Upper price quartile
US$132.50
Currency
USD

05 · Influencers

Flower Knows influencers

The creators who tag @flowerknows_global on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @flowerknows_global on Instagram, led by Malvina 💋 Eye makeup tutorials for beginners (299k followers, 56.2% engagement).

Influencersaccounts tagging @flowerknows_global · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMalvina 💋 Eye makeup tutorials for beginners@make_malvina_up · 🇬🇷 GRBeauty cosmetics skincare Creator299k56.2%15Tagged @flowerknows_global
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Flower Knows competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Flower Knows among Personal Care brands in the United States. The closest is Contém1g, then NABLA, toofaced.com, ColourPop, CATKIN, KALEIDOS.

CompetitorsPersonal Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Contém1gcontem1g.com.br
NABLAnablacosmetics.com
toofaced.comtoofaced.com
ColourPopcolourpop.com
CATKINcatkin.com
KALEIDOSkaleidos.com
Competitors Gravity finds for Flower Knows. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Flower Knows with Contém1g

07 · Company

Who is behind Flower Knows?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Flower Knows is a company based in Los Angeles, United States, founded in 2016 according to LinkedIn, on a domain registered in August 2021. It employs about 34 people and is listed at m_and_a stage.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · Los Angeles
Founded
2016, per LinkedIn
Domain registered
26 Aug 2021
Status
was_acquired
Employees
34 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
M and a · last deal: series b
DistributionGravity index, Nov 2026
Own store
flowerknows.co · Shopify · USD
Catalogue
77 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Flower Knows

What people ask Google about Flower Knows.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Flower Knows legit or a scam?

According to Gravity by Benchr, Flower Knows is a brand based in Los Angeles, United States: its website has existed since August 2021, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 34 people on LinkedIn, it has 2,032,445 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Flower Knows reviews: is it worth it?

Customers rate Flower Knows 4.1 out of 5 on Trustpilot over 153 reviews, 80 of them in the last twelve months: 66% give five stars, 21% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Flower Knows known for?

Flower Knows is a cosmetics brand that sells makeup products including eyeshadow palettes, lip products, blush, highlighter, and gift sets with dreamy packaging inspired by fairy tales and artistic flair. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 77% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Flower Knows prices: how much is it?

Flower Knows' best seller, Strawberry Rococo Cloud Lip Cream, sells US$16.00 on flowerknows.co. 97% of the catalogue is in stock. Gravity does not track prices daily: check flowerknows.co before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Flower Knows have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Flower Knows advertises on Facebook and Instagram and on Google, where its offers often run. Check flowerknows.co for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Flower Knows?

Flower Knows sells on its own website, flowerknows.co, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Flower Knows?

Gravity by Benchr records a company based in Los Angeles, United States, founded in 2016 according to LinkedIn, on a domain registered in 2021, with 34 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Flower Knows doing well?

Yes. Gravity by Benchr estimates about 1,097,900 visits to flowerknows.co in September 2026, up 66% in a month and up 36% over three months. Flower Knows ranks #61 of 33,626 Personal Care brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Flower Knows use?

Gravity by Benchr identifies flowerknows.co as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since May 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Flower Knows' ad budget?

Gravity by Benchr does not publish a spend figure for Flower Knows on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in the United States?

Among Personal Care brands in the United States in the Gravity by Benchr index, Flower Knows ranks #61 of 33,626 by estimated traffic. Its closest competitors on the same market are Contém1g, NABLA, toofaced.com, ColourPop and CATKIN. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Flower Knows.