Brand page · Personal Care · United States
Fragrance Outlet: 266K visits a month, 31 active Meta ads, Gravity score 713.
Fragrance Outlet — Fragrance Outlet is a retailer of genuine designer fragrances including Calvin Klein, Dior, Gucci, and more, with over 100 stores in the US. In September 2026 fragranceoutlet.com drew an estimated 266K visits, down 18% on the month before. It ranks #306 of 33,626 Personal Care brands in United States and holds a 4.6 Trustpilot rating over 17,854 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 792 peers: Personal Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Fragrance Outlet is a retailer of genuine designer fragrances including Calvin Klein, Dior, Gucci, and more, with over 100 stores in the US.
01 · Traffic
How much traffic Fragrance Outlet gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Fragrance Outlet drew an estimated 266K visits in September 2026, down 18% on the month before and down 10% over three months.
- Worldwide#41,361of 4.5M sites · Top 1%
- In United States#13,481of 1.2M sites · Top 5%
- Personal Care, worldwide#1,801of 215,119 brands · Top 1%
- Personal Care, United States#306of 33,626 brands · Top 1%
266K
estimated visits in September
1 mo ▼ −18.2%4 mo ▼ −10.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Fragrance Outlet.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Fragrance Outlet holds 4.6 out of 5 on Trustpilot over 17,854 reviews, 2,847 of them in the last twelve months: 85% of customers give five stars and 6% one star. That volume places Fragrance Outlet in the top 1 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10 %.
Clothing Store Dental Clinic Cosmetics Store Nail Salon Eye Care Center Wellness Center Flavours, Fragrances and Aroma Supplier Pharmacy
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Fragrance Outlet sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Fragrance Outlet sells on Shopify, 42% of its catalogue in stock. The best seller is Ab Spirit Millionaire Premium Cologne, at US$39.99, followed by Eros Cologne and Acqua Di Gio Cologne.
#1Ab Spirit Millionaire Premium CologneFragrance OutletUS$39.99In stock
#2Eros CologneFragrance OutletUS$46.99–US$154.99In stock
#3Acqua Di Gio CologneFragrance OutletUS$58.99–US$184.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Fragrance Outlet in its comparison group.
- Average rating
- 4.71 / 5
- Rated products
- 16% of the catalogue
- In stock
- 42%
- Upper price quartile
- US$86.99
- Currency
- USD
04 · Ads
What Fragrance Outlet is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Fragrance Outlet runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since December 2021 (image, text, video).
If You Don’t Have Any RIZZ… Just Buy It 😂 ÄRIÂZ RIZZ @Perfumania @FragranceOutlet @ÄRIÂZ #ARIAZRIZZ #ARIAZ #Perfumania #FragranceOutlet #fFragrance Outlet6 Oct 2026video
Fall scents for him, the Camille Rochelle way. 🍂🤎 Explore Camille Rochelle fragrances at Fragrance Outlet with warm, smooth scent profilesFragrance Outlet5 Oct 2026video
💎 Bundle Up & Save NowFragrance Outlet5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Obsession Operating LLCverified
Text ad20 Oct 2026Obsession Operating LLCverified
Text ad20 Oct 2026Obsession Operating LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Fragrance Outlet.
The creators who tag @fragranceoutlets on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Fragrance Outlet competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Fragrance Outlet among Personal Care brands in United States. The closest is Fragrance Market, then Perfumania, theperfumeshop.com, thefragranceshop.co.uk, perfume.com, FragranceNet.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Fragrance Marketfragrancemarket.com | |||||||
| Perfumaniaperfumania.com | |||||||
| theperfumeshop.comtheperfumeshop.com | |||||||
| thefragranceshop.co.ukthefragranceshop.co.uk | |||||||
| perfume.comperfume.com | |||||||
| FragranceNet.comfragrancenet.com |
07 · Company
The company behind Fragrance Outlet.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Fragrance Outlet is a company based in Miramar, United States, on a domain registered in April 2001. It employs about 137 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Miramar
- Founded
- Data not available
- Domain registered
- 3 Apr 2001
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 137 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- fragranceoutlet.com · Shopify · USD
- Catalogue
- 973 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Fragrance Outlet
What people ask Google about Fragrance Outlet.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Fragrance Outlet legit or a scam?
According to Gravity by Benchr, Fragrance Outlet is a brand based in Miramar, United States: its website has existed since April 2001, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 137 people on LinkedIn, it has 10,153 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Fragrance Outlet reviews
Customers rate Fragrance Outlet 4.6 out of 5 on Trustpilot over 17,854 reviews, 2,847 of them in the last twelve months: 85% give five stars, 6% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Fragrance Outlet?
Fragrance Outlet is a retailer of genuine designer fragrances including Calvin Klein, Dior, Gucci, and more, with over 100 stores in the US. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 25% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Fragrance Outlet cost?
Fragrance Outlet's best seller, Ab Spirit Millionaire Premium Cologne, sells US$39.99 on fragranceoutlet.com. 42% of the catalogue is in stock. Gravity does not track prices daily: check fragranceoutlet.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Fragrance Outlet discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Fragrance Outlet advertises on Facebook and Instagram and on Google, where its offers often run. Check fragranceoutlet.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Fragrance Outlet?
Fragrance Outlet sells on its own website, fragranceoutlet.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Fragrance Outlet?
Gravity by Benchr records a company based in Miramar, United States, whose domain was registered in 2001, with 137 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Fragrance Outlet doing well?
Not at the moment. Gravity by Benchr estimates about 265,700 visits to fragranceoutlet.com in September 2026, down 18% in a month and down 10% over three months. Fragrance Outlet ranks #306 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Fragrance Outlet use?
Gravity by Benchr identifies fragranceoutlet.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since December 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Fragrance Outlet spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Fragrance Outlet on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in United States?
Among Personal Care brands in United States in the Gravity by Benchr index, Fragrance Outlet ranks #306 of 33,626 by estimated traffic. Its closest competitors on the same market are Fragrance Market, Perfumania, theperfumeshop.com, thefragranceshop.co.uk, perfume.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Fragrance Outlet.