Brand page · Pet Supplies · India
Heads Up For Tails: 502k visits a month, 28 active Meta ads, Gravity score 567.
Heads Up For Tails — Heads Up For Tails is a pet care brand that sells pet food, toys, grooming products, accessories, and other pet supplies through online and retail channels. In September 2026 headsupfortails.com drew an estimated 502k visits, down 25% on the month before. It ranks #3 of 275 Pet Supplies brands in India and holds a 2.6 Trustpilot rating over 66 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 5 peers: Pet Supplies brands in India with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Heads Up For Tails is a pet care brand that sells pet food, toys, grooming products, accessories, and other pet supplies through online and retail channels.
01 · Traffic
How much traffic Heads Up For Tails gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Heads Up For Tails drew an estimated 502k visits in September 2026, down 25% on the month before and down 5% over three months.
- Worldwide#24,777of 4.5m sites · Top 1%
- In India#1,318of 164k sites · Top 1%
- Pet Supplies, worldwide#104of 52,845 brands · Top 1%
- Pet Supplies, India#3of 275 brands · Top 5%
502k
estimated visits in September
1 mo ▼ −24.7%4 mo ▼ −5.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Heads Up For Tails.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Heads Up For Tails holds 2.6 out of 5 on Trustpilot over 66 reviews, 24 of them in the last twelve months: 27% of customers give five stars and 68% one star. That volume places Heads Up For Tails in the top 40% of the 270,321 Trustpilot pages in the Gravity index.
Pet Store Pet Supply Store Pet Groomer
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Heads Up For Tails sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Heads Up For Tails sells on Shopify, 90% of its catalogue in stock. The best seller is Contribution for the welfare of street animals, at ₹5.00, followed by HUFT Yakies Vegetarian Natural Chew Bone and Sara's Wholesome Classic Chicken & Brown Rice Fresh Dog Food.
#1Contribution for the welfare of street animalsHeads Up For Tails₹5.00In stock
#2HUFT Yakies Vegetarian Natural Chew BoneHeads Up For Tails₹129.00–₹1,017.00In stock
#3Sara's Wholesome Classic Chicken & Brown Rice Fresh Dog FoodHeads Up For Tails₹95.00–₹5,024.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Heads Up For Tails in its comparison group.
- Average rating
- 4.78 / 5
- Rated products
- 64% of the catalogue
- In stock
- 90%
- Upper price quartile
- US$11.48
- Currency
- INR
04 · Ads
What Heads Up For Tails is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Heads Up For Tails runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since October 2022 (image, text, video).
Starting at ₹99 only! 🐶Heads Up For Tails29 Sept 2026video
Sara's - Daily Nutrition. Formulated by Experts. Get in 10 mins on Blinkit.Heads Up For Tails15 Sept 2026image
NutriMeow Chicken in Gravy Wet Kitten Food - 12 x 80 gHeads Up For Tails20 Aug 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026BARKYARD PRIVATE LIMITEDverified
Text ad21 Oct 2026BARKYARD PRIVATE LIMITEDverified
Text ad21 Oct 2026BARKYARD PRIVATE LIMITEDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Heads Up For Tails.
The creators who tag @headsupfortails on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @headsupfortails on Instagram, led by Pawsitive Sanctuary, Animal Rescue & Dog Shelter (14.6k followers, 8.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| PPawsitive Sanctuary, Animal Rescue & Dog Shelter@pawsitivesanctuary · 🇮🇳 IN | Pets nature Creator | 14.6k | 8.2% | 12 | Tagged @headsupfortails |
06 · Competitors according to Gravity
Who Heads Up For Tails competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Heads Up For Tails among Pet Supplies brands in India. The closest is Petslike, then Supertails, Absolute Pets, Zigly, SuperPet, ultrapremiumdirect.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Petslikepetslike.ua | |||||||
| Supertailssupertails.com | |||||||
| Absolute Petsabsolutepets.com | |||||||
| Ziglyzigly.com | |||||||
| SuperPetsuperpet.pe | |||||||
| ultrapremiumdirect.comultrapremiumdirect.com |
07 · Company
The company behind Heads Up For Tails.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Heads Up For Tails is a company based in Gurugram, India, founded in 2008 according to LinkedIn, on a domain registered in January 2008. It employs about 674 people and is listed at early_stage_venture stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇳 India · Gurugram
- Founded
- 2008, per LinkedIn
- Domain registered
- 23 Jan 2008
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 674 on LinkedIn
- Funding stage
- Early stage venture · last deal: series a
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- headsupfortails.com · Shopify · INR
- Catalogue
- 2,085 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Heads Up For Tails
What people ask Google about Heads Up For Tails.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Heads Up For Tails legit or a scam?
According to Gravity by Benchr, Heads Up For Tails is a brand based in Gurugram, India: its website has existed since January 2008, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 674 people on LinkedIn, it has 293,972 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Heads Up For Tails reviews
Customers rate Heads Up For Tails 2.6 out of 5 on Trustpilot over 66 reviews, 24 of them in the last twelve months: 27% give five stars, 68% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Heads Up For Tails sell?
Heads Up For Tails is a pet care brand that sells pet food, toys, grooming products, accessories, and other pet supplies through online and retail channels. Gravity by Benchr classifies it under Pet Supplies, with Dog Supplies making up 30% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Heads Up For Tails expensive?
Heads Up For Tails' best seller, Contribution for the welfare of street animals, sells ₹5.00 on headsupfortails.com. 90% of the catalogue is in stock. Gravity does not track prices daily: check headsupfortails.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Heads Up For Tails have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Heads Up For Tails advertises on Facebook and Instagram and on Google, where its offers often run. Check headsupfortails.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Heads Up For Tails?
Heads Up For Tails sells on its own website, headsupfortails.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Heads Up For Tails?
Gravity by Benchr records a company based in Gurugram, India, founded in 2008 according to LinkedIn, on a domain registered in 2008, with 674 employees on LinkedIn, listed at early_stage_venture stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Heads Up For Tails doing well?
Not at the moment. Gravity by Benchr estimates about 501,600 visits to headsupfortails.com in September 2026, down 25% in a month and down 5% over three months. Heads Up For Tails ranks #3 of 275 Pet Supplies brands in India in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Heads Up For Tails use?
Gravity by Benchr identifies headsupfortails.com as a Shopify store (standard plan, not Shopify Plus), selling in INR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Heads Up For Tails spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Heads Up For Tails on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands in India?
Among Pet Supplies brands in India in the Gravity by Benchr index, Heads Up For Tails ranks #3 of 275 by estimated traffic. Its closest competitors on the same market are Petslike, Supertails, Absolute Pets, Zigly and SuperPet. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Heads Up For Tails.