Brand page · Clothing · United States
IBEX: 116K visits a month, 153 active Meta ads, Gravity score 603.
IBEX — IBEX is a company that specializes in merino wool outdoor clothing and gear, offering soft, moisture-wicking layers suitable for various activities and adventures. In September 2026 ibex.com drew an estimated 116K visits, up 0% on the month before. It ranks #1,312 of 97,158 Clothing brands in United States.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1441 peers: Clothing brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
IBEX is a company that specializes in merino wool outdoor clothing and gear, offering soft, moisture-wicking layers suitable for various activities and adventures.
01 · Traffic
How much traffic IBEX gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
IBEX drew an estimated 116K visits in September 2026, up 0% on the month before and up 37% over three months.
- Worldwide#82,577of 4.5M sites · Top 5%
- In United States#27,149of 1.2M sites · Top 5%
- Clothing, worldwide#7,841of 459,295 brands · Top 5%
- Clothing, United States#1,312of 97,158 brands · Top 5%
116K
estimated visits in September
1 mo ▲ +0.1%4 mo ▲ +36.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about IBEX.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
IBEX holds 2.6 out of 5 on Trustpilot over 4 reviews, 2 of them in the last twelve months: 25% of customers give five stars and 75% one star.
Clothing Store Women's Clothing Store Men's Clothing Store Outdoor Clothing and Equipment Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What IBEX sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
IBEX sells on Shopify, 94% of its catalogue in stock. The best seller is Carbon Neutral Order, at US$2.70, followed by Women's Lizzi Tavern Pant and Glove Liner.
#1Carbon Neutral OrderIBEXUS$2.70In stock
#2Women's Lizzi Tavern PantIBEXUS$215.00In stock
#3Glove LinerIBEXUS$50.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places IBEX in its comparison group.
- Average rating
- 4.71 / 5
- Rated products
- 93% of the catalogue
- In stock
- 94%
- Upper price quartile
- US$145.00
- Currency
- USD
04 · Ads
What IBEX is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
IBEX runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since August 2023 (image, text, video).
The Warmest Hoodie Ibex Ever MadeIbex8 Oct 2026video
Wired: “The Best Merino Hoodie”Ibex8 Oct 2026image
The Warmest Hoodie Ibex Ever MadeIbex8 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026IBX Brands LLCverified
Text ad20 Oct 2026IBX Brands LLCverified
Text ad20 Oct 2026IBX Brands LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about IBEX.
The creators who tag @ibexwool on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who IBEX competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for IBEX among Clothing brands in United States. The closest is Ridge Merino, then Mons Royale, Wool&Prince, Unbound Merino, icebreaker.com, DILLING.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Ridge Merinoridgemerino.com | |||||||
| Mons Royalemonsroyale.com | |||||||
| Wool&Princewoolandprince.com | |||||||
| Unbound Merinounboundmerino.com | |||||||
| icebreaker.comicebreaker.com | |||||||
| DILLINGdilling.nl |
07 · Company
The company behind IBEX.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
IBEX is a company based in Brooklyn, United States, founded in 1997 according to LinkedIn, on a domain registered in January 1994. It employs about 41 people, is listed at private_equity stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Brooklyn
- Founded
- 1997, per LinkedIn
- Domain registered
- 18 Jan 1994
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 41 on LinkedIn
- Funding stage
- Private equity · last deal: private equity
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- ibex.com · Shopify · USD
- Catalogue
- 369 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about IBEX
What people ask Google about IBEX.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is IBEX legit?
According to Gravity by Benchr, IBEX is a brand based in Brooklyn, United States: its website has existed since January 1994, it sells on a Shopify store, it employs 41 people on LinkedIn, it has 32,608 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is IBEX?
IBEX is a company that specializes in merino wool outdoor clothing and gear, offering soft, moisture-wicking layers suitable for various activities and adventures. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 37% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is IBEX expensive?
IBEX's best seller, Carbon Neutral Order, sells US$2.70 on ibex.com. 94% of the catalogue is in stock. Gravity does not track prices daily: check ibex.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does IBEX have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: IBEX advertises on Facebook and Instagram and on Google, where its offers often run. Check ibex.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy IBEX?
IBEX sells on its own website, ibex.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind IBEX?
Gravity by Benchr records a company based in Brooklyn, United States, founded in 1997 according to LinkedIn, on a domain registered in 1994, with 41 employees on LinkedIn, listed at private_equity stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is IBEX doing well?
Yes. Gravity by Benchr estimates about 116,300 visits to ibex.com in September 2026, up 0% in a month and up 37% over three months. IBEX ranks #1,312 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does IBEX use?
Gravity by Benchr identifies ibex.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since August 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is IBEX's ad budget?
Gravity by Benchr does not publish a spend figure for IBEX on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United States?
Among Clothing brands in United States in the Gravity by Benchr index, IBEX ranks #1,312 of 97,158 by estimated traffic. Its closest competitors on the same market are Ridge Merino, Mons Royale, Wool&Prince, Unbound Merino, icebreaker.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with IBEX.