Brand page · Jewelry · Australia

Kate & Kole Top 5% worldwide Top 5% in Australia Top 5% in Jewelry Top 5% in Jewelry in Australia
kateandkole.com.au·🇦🇺 Newcastle, Australia· Shopify

Kate & Kole: 143k visits a month, 86 active Meta ads, Gravity score 560.

Kate & Kole — Kate & Kole is an Australian jewellery brand that designs and makes engagement rings and fine jewellery using lab-grown diamonds and recycled gold. In September 2026 kateandkole.com.au drew an estimated 143k visits, down 31% on the month before. It ranks #46 of 4,011 Jewelry brands in Australia.

kateandkole.com.au@kateandkole 94kYouTube 14FacebookLinkedIn 334Trustpilot 4.0Meta Ad Library 86

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
143k
−31% vs. August 2026
Instagram followers
94k
4,830 posts · @kateandkole
Trustpilot
4.0
3 reviews · 3 in 12 months
Meta ads
86
active · on Google since 2024
Products
97%
in stock · 238 collections
Rank in Australia
#46
of 4,011 in Jewelry
LinkedIn
334
followers · 12 employees
Earned media value
€10.5k
per month, Instagram

Gravity score

560/ 1000 · 10 of 10 indicators rated
Brand Power694
Momentum433
Performance552

Percentiles within 61 peers: Jewelry brands in Australia with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Kate & Kole is an Australian jewellery brand that designs and makes engagement rings and fine jewellery using lab-grown diamonds and recycled gold.

01 · Traffic

How much traffic Kate & Kole gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Kate & Kole drew an estimated 143k visits in September 2026, down 31% on the month before and down 25% over three months.

  • Worldwide#69,530of 4.5m sites · Top 5%
  • In Australia#1,483of 105k sites · Top 5%
  • Jewelry, worldwide#1,411of 132,285 brands · Top 5%
  • Jewelry, Australia#46of 4,011 brands · Top 5%
Monthly visitssource Sept 2026

143k

estimated visits in September

1 mo ▼ −30.8%4 mo ▼ −24.9%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Kate & Kole.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Kate & Kole holds 4.0 out of 5 on Trustpilot over 3 reviews, 3 of them in the last twelve months: 100% of customers give five stars and 0% one star.

Trustpilotclaimed page · read 21 Oct 2026
4.0TrustScore · 3 reviews · 3 in 12 months
5 ★100%
4 ★0%
3 ★0%
2 ★0%
1 ★0%

Jewelry Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Kate & Kole sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Kate & Kole sells on Shopify, 97% of its catalogue in stock. The best seller is Tiny Letter Necklace | Sliding Charm, at A$230.00–A$980.00, followed by Gift Wrap | The Perfect Finishing Touch and Tiny Letter Bracelet | Sliding Charm.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Rings47%
Necklaces18%
Earrings13%
Bracelets12%

Share of the catalogue by product family.

Activity mixdominant: Jewelry
Jewelry90%
Services7%
Kitchen & Dining1%
Jewelry Cleaning & Care1%
Party & Celebration0%

The dominant category places Kate & Kole in its comparison group.

Prices and ratingsstore data
Average rating
4.97 / 5
Rated products
30% of the catalogue
In stock
97%
Upper price quartile
US$4,179.18
Currency
AUD

05 · Influencers

Who talks about Kate & Kole.

The creators who tag @kateandkole on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @kateandkole on Instagram, led by Lauren Brown (34.8k followers, 0.6% engagement).

Influencersaccounts tagging @kateandkole · Instagram
AccountProfileFollowersEngagementTagsRelationship
LLauren Brown@laurennburns · 🇺🇸 USFashion style luxury Creator34.8k0.6%2Tagged @kateandkole
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Kate & Kole competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Kate & Kole among Jewelry brands in Australia. The closest is kimai.co.uk, then Brilliant Earth, Friendly Diamonds, Renaissance Jewel, With Clarity, kay.com.

CompetitorsJewelry · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
kimai.co.ukkimai.co.uk
Brilliant Earthbrilliantearth.com
Friendly Diamondsfriendlydiamonds.com
Renaissance Jewelrenaissancejewel.com
With Claritywithclarity.com
kay.comkay.com
Competitors Gravity finds for Kate & Kole. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Kate & Kole with kimai.co.uk

07 · Company

The company behind Kate & Kole.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Kate & Kole is a company based in Newcastle, Australia, founded in 2015 according to LinkedIn. It employs about 12 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇦🇺 Australia · Newcastle
Founded
2015, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
12 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
kateandkole.com.au · Shopify · AUD
Catalogue
238 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Kate & Kole

What people ask Google about Kate & Kole.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Kate & Kole legit or a scam?

According to Gravity by Benchr, Kate & Kole is a brand based in Newcastle, Australia: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 12 people on LinkedIn, it has 94,032 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Kate & Kole known for?

Kate & Kole is an Australian jewellery brand that designs and makes engagement rings and fine jewellery using lab-grown diamonds and recycled gold. Gravity by Benchr classifies it under Jewelry, with Rings making up 47% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Kate & Kole cost?

Kate & Kole's best seller, Tiny Letter Necklace | Sliding Charm, sells from A$230.00 to A$980.00 on kateandkole.com.au. 97% of the catalogue is in stock. Gravity does not track prices daily: check kateandkole.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Kate & Kole promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Kate & Kole advertises on Facebook and Instagram and on Google, where its offers often run. Check kateandkole.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Kate & Kole?

Kate & Kole sells on its own website, kateandkole.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Kate & Kole?

Gravity by Benchr records a company based in Newcastle, Australia, founded in 2015 according to LinkedIn, with 12 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Kate & Kole doing well?

Not at the moment. Gravity by Benchr estimates about 142,800 visits to kateandkole.com.au in September 2026, down 31% in a month and down 25% over three months. Kate & Kole ranks #46 of 4,011 Jewelry brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Kate & Kole use?

Gravity by Benchr identifies kateandkole.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since March 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Kate & Kole's ad budget?

Gravity by Benchr does not publish a spend figure for Kate & Kole on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Jewelry brands in Australia?

Among Jewelry brands in Australia in the Gravity by Benchr index, Kate & Kole ranks #46 of 4,011 by estimated traffic. Its closest competitors on the same market are kimai.co.uk, Brilliant Earth, Friendly Diamonds, Renaissance Jewel and With Clarity. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Kate & Kole.