Brand page · Toys · Australia

Makedo Top 5% worldwide Top 5% in Australia Top 1% in Toys Top 1% in Toys in Australia
make.do·🇦🇺 Abbotsford, Australia· Shopify·Since 2009

Makedo: 184k visits a month, 189 active Meta ads, Gravity score 602.

Makedo — Makedo is a brand that creates cardboard construction tools for kids, providing a simple system for building imaginative and useful creations from upcycled cardboard. In September 2026 make.do drew an estimated 184k visits, up 7% on the month before. It ranks #82 of 9,046 Toys brands in Australia.

make.do@makedo 215kYouTube 67.7kFacebookLinkedIn 2.3kTrustpilot 3.1Meta Ad Library 189

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
184k
+7% vs. August 2026
Instagram followers
215k
1,934 posts · @makedo
Trustpilot
3.1
5 reviews · 3 in 12 months
Meta ads
189
active · on Google since 2023
Products
93%
in stock · 18 collections
Rank in United States
#82
of 9,046 in Toys
LinkedIn
2.3k
followers · 19 employees
Earned media value
€2.8k
per month, Instagram

Gravity score

602/ 1000 · 10 of 10 indicators rated
Brand Power428
Momentum775
Performance604

Percentiles within 28 peers: Toys brands in Australia with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Makedo is a brand that creates cardboard construction tools for kids, providing a simple system for building imaginative and useful creations from upcycled cardboard.

01 · Traffic

How much traffic Makedo gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Makedo drew an estimated 184k visits in September 2026, up 7% on the month before and up 84% over three months.

  • Worldwide#56,258of 4.5m sites · Top 5%
  • In United States#18,483of 1.2m sites · Top 5%
  • Toys, worldwide#452of 50,509 brands · Top 1%
  • Toys, United States#82of 9,046 brands · Top 1%
Monthly visitssource Sept 2026

184k

estimated visits in September

1 mo ▲ +7.2%4 mo ▲ +83.5%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Makedo.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Makedo holds 3.1 out of 5 on Trustpilot over 5 reviews, 3 of them in the last twelve months: 40% of customers give five stars and 60% one star.

Trustpilotread 21 Oct 2026
3.1TrustScore · 5 reviews · 3 in 12 months
5 ★40%
4 ★0%
3 ★0%
2 ★0%
1 ★60%

Children's Store Toy Manufacturer Toy and Game Manufacturer

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Makedo sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Makedo sells on Shopify, 93% of its catalogue in stock. The best seller is Discover Kit, at A$70.00, followed by Explore Kit and Fold-Roller.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Building Toys52%
Arts & Crafts37%

Share of the catalogue by product family.

Activity mixdominant: Toys
Toys63%
Hobbies & Creative Arts37%

The dominant category places Makedo in its comparison group.

Prices and ratingsstore data
Average rating
4.95 / 5
Rated products
100% of the catalogue
In stock
93%
Upper price quartile
US$24.41
Currency
AUD

05 · Influencers

Who talks about Makedo.

The creators who tag @makedo on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @makedo on Instagram, led by Nini (20.6k followers, 3.1% engagement).

Influencersaccounts tagging @makedo · Instagram
AccountProfileFollowersEngagementTagsRelationship
NNini@flowersbynini · 🇺🇸 USDecoration garden diy Creator20.6k3.1%3Tagged @makedo
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Makedo competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Makedo among Toys brands in Australia. The closest is Chompshop, then Imagimake, KiwiCo, Makeblock, haba-play.com, Learning Resources UK.

CompetitorsToys · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Chompshopchompshop.com
Imagimakeimagimake.com
KiwiCokiwico.com
Makeblockmakeblock.com
haba-play.comhaba-play.com
Learning Resources UKlearningresources.co.uk
Competitors Gravity finds for Makedo. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Makedo with Chompshop

07 · Company

The company behind Makedo.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Makedo is a company based in Abbotsford, Australia, founded in 2009 according to LinkedIn, on a domain registered in December 2009. It employs about 19 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇦🇺 Australia · Abbotsford
Founded
2009, per LinkedIn
Domain registered
10 Dec 2009
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
19 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
make.do · Shopify · AUD
Catalogue
18 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Makedo

What people ask Google about Makedo.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Makedo a legit company?

According to Gravity by Benchr, Makedo is a brand based in Abbotsford, Australia: its website has existed since December 2009, it sells on a Shopify store, it employs 19 people on LinkedIn, it has 214,818 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Makedo known for?

Makedo is a brand that creates cardboard construction tools for kids, providing a simple system for building imaginative and useful creations from upcycled cardboard. Gravity by Benchr classifies it under Toys, with Building Toys making up 52% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Makedo cost?

Makedo's best seller, Discover Kit, sells A$70.00 on make.do. 93% of the catalogue is in stock. Gravity does not track prices daily: check make.do before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Makedo discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Makedo advertises on Facebook and Instagram and on Google, where its offers often run. Check make.do for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Makedo?

Makedo sells on its own website, make.do, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Makedo?

Gravity by Benchr records a company based in Abbotsford, Australia, founded in 2009 according to LinkedIn, on a domain registered in 2009, with 19 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Makedo doing well?

Yes. Gravity by Benchr estimates about 183,700 visits to make.do in September 2026, up 7% in a month and up 84% over three months. Makedo ranks #82 of 9,046 Toys brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Makedo use?

Gravity by Benchr identifies make.do as a Shopify store (standard plan, not Shopify Plus), selling in AUD. It advertises through Meta and on Google since August 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Makedo spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Makedo on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Toys brands in Australia?

Among Toys brands in Australia in the Gravity by Benchr index, Makedo ranks #82 of 9,046 by estimated traffic. Its closest competitors on the same market are Chompshop, Imagimake, KiwiCo, Makeblock and haba-play.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Makedo.