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Brand page · Clothing · United Kingdom

Miss Exotic Top 5% worldwide Top 10% in United Kingdom Top 5% in Clothing Top 5% in Clothing in United Kingdom
missexotic.com·🇬🇧 London, United Kingdom· Shopify·Since 2018

Miss Exotic: 41.4k visits a month, 631 active Meta ads, Gravity score 631.

Miss Exotic — Miss Exotic is a women's lingerie and underwear brand that sells lingerie sets, bodysuits, harness, cosplay, stockings, makeup, and jewelry. In September 2026 missexotic.com drew an estimated 41.4k visits, down 27% on the month before. It ranks #3,244 of 97,158 Clothing brands in United Kingdom and holds a 3.0 Trustpilot rating over 159 reviews.

missexotic.com@missexoticuk 149kFacebookTrustpilot 3.0Meta Ad Library 631

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
41.4k
−27% vs. August 2026
Instagram followers
149k
@missexoticuk
Trustpilot
3.0
159 reviews · 15 in 12 months
Meta ads
631
active
Products
92%
in stock · 95 collections
Rank in United States
#3,244
of 97,158 in Clothing
LinkedIn
—
Data not available
Earned media value
—
Data not available

Gravity score

631/ 1000 · 8 of 10 indicators rated
Brand Power476
Momentum702
Performance714

Percentiles within 1008 peers: Clothing brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Miss Exotic is a women's lingerie and underwear brand that sells lingerie sets, bodysuits, harness, cosplay, stockings, makeup, and jewelry.

01 · Traffic

How much traffic Miss Exotic gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Miss Exotic drew an estimated 41.4k visits in September 2026, down 27% on the month before and up 53% over three months.

  • Worldwide#199,875of 4.5m sites · Top 5%
  • In United States#63,447of 1.2m sites · Top 10%
  • Clothing, worldwide#19,226of 459,295 brands · Top 5%
  • Clothing, United States#3,244of 97,158 brands · Top 5%
Monthly visitssource Sept 2026

41.4k

estimated visits in September

1 mo ▼ −26.9%4 mo ▲ +52.6%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Miss Exotic.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Miss Exotic holds 3.0 out of 5 on Trustpilot over 159 reviews, 15 of them in the last twelve months: 47% of customers give five stars and 32% one star. That volume places Miss Exotic in the top 30% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
3.0TrustScore · 159 reviews · 15 in 12 months
Top 30% review volume
5 ★47%
4 ★10%
3 ★5%
2 ★6%
1 ★32%

Lingerie Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Miss Exotic sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Miss Exotic sells on Shopify, 92% of its catalogue in stock. The best seller is Ava Sheer Dress Set, at £49.99, followed by Iris Premium Dantel Babydoll and Tiana Ring Harness Lingerie Set.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Lingerie61%
Earrings6%
Necklaces6%
Bracelets6%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing65%
Jewelry23%
Handbags, Wallets & Cases4%
Erotic4%
Personal Care2%

The dominant category places Miss Exotic in its comparison group.

Prices and ratingsstore data
Average rating
4.27 / 5
Rated products
62% of the catalogue
In stock
92%
Upper price quartile
US$77.42
Currency
GBP

05 · Influencers

Who talks about Miss Exotic.

The creators who tag @missexoticuk on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @missexoticuk · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Miss Exotic competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Miss Exotic among Clothing brands in United Kingdom. The closest is Empress Mimi, then What Katie Did, Dora Larsen, Edge o' Beyond, Lounge, MACOM.

CompetitorsClothing · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Empress Mimiempressmimi.com
What Katie Didwhatkatiedid.com
Dora Larsendoralarsen.com
Edge o' Beyondedgeobeyond.com
Loungech.lounge.com
MACOMmacom-medical.com
Competitors Gravity finds for Miss Exotic. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Miss Exotic with Empress Mimi

07 · Company

The company behind Miss Exotic.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Miss Exotic is a company based in London, United Kingdom, on a domain registered in March 2018.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · London
Founded
Data not available
Domain registered
12 Mar 2018
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
missexotic.com · Shopify · GBP
Catalogue
95 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Miss Exotic

What people ask Google about Miss Exotic.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Miss Exotic legit or a scam?

According to Gravity by Benchr, Miss Exotic is a brand based in London, United Kingdom: its website has existed since March 2018, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 148,549 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Miss Exotic reviews

Customers rate Miss Exotic 3.0 out of 5 on Trustpilot over 159 reviews, 15 of them in the last twelve months: 47% give five stars, 32% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Miss Exotic known for?

Miss Exotic is a women's lingerie and underwear brand that sells lingerie sets, bodysuits, harness, cosplay, stockings, makeup, and jewelry. Gravity by Benchr classifies it under Clothing, with Lingerie making up 61% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Miss Exotic prices: how much is it?

Miss Exotic's best seller, Ava Sheer Dress Set, sells £49.99 on missexotic.com. 92% of the catalogue is in stock. Gravity does not track prices daily: check missexotic.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Miss Exotic promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Miss Exotic advertises on Facebook and Instagram, where its offers often run. Check missexotic.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Miss Exotic?

Miss Exotic sells on its own website, missexotic.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Miss Exotic?

Gravity by Benchr records a company based in London, United Kingdom, whose domain was registered in 2018. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Miss Exotic doing well?

Yes. Gravity by Benchr estimates about 41,400 visits to missexotic.com in September 2026, down 27% in a month and up 53% over three months. Miss Exotic ranks #3,244 of 97,158 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Miss Exotic use?

Gravity by Benchr identifies missexotic.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Miss Exotic's ad budget?

Gravity by Benchr does not publish a spend figure for Miss Exotic on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United Kingdom?

Among Clothing brands in United Kingdom in the Gravity by Benchr index, Miss Exotic ranks #3,244 of 97,158 by estimated traffic. Its closest competitors on the same market are Empress Mimi, What Katie Did, Dora Larsen, Edge o' Beyond and Lounge. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Miss Exotic.