Brand page · Pet Supplies · United States

Pup Labs Top 5% worldwide Top 5% in United States Top 1% in Pet Supplies Top 1% in Pet Supplies in United States
puplabs.com·🇺🇸 Wilmington, United States· Shopify·Since 2016

Pup Labs: 175K visits a month, 132 active Meta ads, Gravity score 655.

Pup Labs — Pup Labs is a company that sells dog supplements and health products, including joint support, dental care, probiotics, and allergy treatments. In September 2026 puplabs.com drew an estimated 175K visits, down 19% on the month before. It ranks #58 of 7,399 Pet Supplies brands in United States and holds a 3.8 Trustpilot rating over 3,454 reviews.

puplabs.com@puplabsco 182KLinkedIn 63Trustpilot 3.8Meta Ad Library 132

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
175K
−19% vs. August 2026
Instagram followers
182K
993 posts · @puplabsco
Trustpilot
3.8
3,454 reviews · 2,338 in 12 months
Meta ads
132
active · on Google since 2026
Products
100%
in stock · 17 collections
Rank in United States
#58
of 7,399 in Pet Supplies
LinkedIn
63
followers · 3 employees
Earned media value
—
Data not available

Gravity score

655/ 1000 · 8 of 10 indicators rated
Brand Power615
Momentum627
Performance722

Percentiles within 104 peers: Pet Supplies brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Pup Labs is a company that sells dog supplements and health products, including joint support, dental care, probiotics, and allergy treatments.

01 · Traffic

How much traffic Pup Labs gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Pup Labs drew an estimated 175K visits in September 2026, down 19% on the month before and up 13% over three months.

  • Worldwide#58,436of 4.5M sites · Top 5%
  • In United States#19,226of 1.2M sites · Top 5%
  • Pet Supplies, worldwide#347of 52,845 brands · Top 1%
  • Pet Supplies, United States#58of 7,399 brands · Top 1%
Monthly visitssource Sept 2026

175K

estimated visits in September

1 mo ▼ −19.2%4 mo ▲ +13.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Pup Labs.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Pup Labs holds 3.8 out of 5 on Trustpilot over 3,454 reviews, 2,338 of them in the last twelve months: 64% of customers give five stars and 20% one star. That volume places Pup Labs in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 50 %.

Trustpilotclaimed page · read 20 Oct 2026
3.8TrustScore · 3,454 reviews · 2,338 in 12 months
Top 5% review volumeTop 50% rating quality
5 ★64%
4 ★9%
3 ★4%
2 ★3%
1 ★20%

Pet Supply Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Pup Labs sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Pup Labs sells on Shopify, 100% of its catalogue in stock. The best seller is Tummy Essentials, at US$50.00–US$150.00, followed by Freedom Joint Drops - Hip Joint Support and Pup Labs ProDenta®.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Dog Supplies19%
Pet Vitamins & Supplements4%
Gift Cards2%
Biometric Monitors2%

Share of the catalogue by product family.

Activity mixdominant: Pet Supplies
Pet Supplies89%
Gift Cards2%
Health Care2%
Filing & Organization2%
Personal Care2%

The dominant category places Pup Labs in its comparison group.

Prices and ratingsstore data
Average rating
4.14 / 5
Rated products
60% of the catalogue
In stock
100%
Upper price quartile
US$128.00
Currency
USD

05 · Influencers

Who talks about Pup Labs.

The creators who tag @puplabsco on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @puplabsco on Instagram, led by Mariangel Arango Agudelo | Model | UGC (13K followers, 1.6% engagement).

Influencersaccounts tagging @puplabsco · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMariangel Arango Agudelo | Model | UGC@mariangelarangoa · 🇨🇴 COFashion style luxury Creator13K1.6%1Tagged @puplabsco
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Pup Labs competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Pup Labs among Pet Supplies brands in United States. The closest is Petlab Co, then Wuffes, NutriPaw, Native Pet, BetterWild, Pawfy.

CompetitorsPet Supplies · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Petlab Cothepetlabco.com
Wuffeswuffes.com
NutriPawnutri-paw.com
Native Petnativepet.com
BetterWildbetterwild.com
Pawfypawfy.com
Competitors Gravity finds for Pup Labs. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Pup Labs with Petlab Co

07 · Company

The company behind Pup Labs.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Pup Labs is a company based in Wilmington, United States, founded in 2016 according to LinkedIn, on a domain registered in August 2016. It employs about 3 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Wilmington
Founded
2016, per LinkedIn
Domain registered
19 Aug 2016
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
3 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
puplabs.com · Shopify · USD
Catalogue
17 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Pup Labs

What people ask Google about Pup Labs.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Pup Labs a legit company?

According to Gravity by Benchr, Pup Labs is a brand based in Wilmington, United States: its website has existed since August 2016, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 3 people on LinkedIn, it has 181,778 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Pup Labs?

Customers rate Pup Labs 3.8 out of 5 on Trustpilot over 3,454 reviews, 2,338 of them in the last twelve months: 64% give five stars, 20% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Pup Labs known for?

Pup Labs is a company that sells dog supplements and health products, including joint support, dental care, probiotics, and allergy treatments. Gravity by Benchr classifies it under Pet Supplies, with Dog Supplies making up 19% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Pup Labs prices: how much is it?

Pup Labs' best seller, Tummy Essentials, sells from US$50.00 to US$150.00 on puplabs.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check puplabs.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Pup Labs discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Pup Labs advertises on Facebook and Instagram and on Google, where its offers often run. Check puplabs.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Pup Labs?

Pup Labs sells on its own website, puplabs.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Pup Labs?

Gravity by Benchr records a company based in Wilmington, United States, founded in 2016 according to LinkedIn, on a domain registered in 2016, with 3 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Pup Labs doing well?

Yes. Gravity by Benchr estimates about 175,400 visits to puplabs.com in September 2026, down 19% in a month and up 13% over three months. Pup Labs ranks #58 of 7,399 Pet Supplies brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Pup Labs use?

Gravity by Benchr identifies puplabs.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since March 2026. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Pup Labs' ad budget?

Gravity by Benchr does not publish a spend figure for Pup Labs on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Pet Supplies brands in United States?

Among Pet Supplies brands in United States in the Gravity by Benchr index, Pup Labs ranks #58 of 7,399 by estimated traffic. Its closest competitors on the same market are Petlab Co, Wuffes, NutriPaw, Native Pet, BetterWild. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Pup Labs.