Brand page · Clothing · United States
PAKA®: 314k visits a month, 334 active Meta ads, Gravity score 555.
PAKA® — PAKA® is a sustainable alpaca wool outdoor apparel brand that creates natural, all-purpose clothing for outdoor enthusiasts, made ethically by Peruvian artisans. In September 2026 pakaapparel.com drew an estimated 314k visits, down 5% on the month before. It ranks #457 of 97,158 Clothing brands in United States and holds a 2.4 Trustpilot rating over 31 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1441 peers: Clothing brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
PAKA® is a sustainable alpaca wool outdoor apparel brand that creates natural, all-purpose clothing for outdoor enthusiasts, made ethically by Peruvian artisans.
01 · Traffic
How much traffic PAKA® gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
PAKA® drew an estimated 314k visits in September 2026, down 5% on the month before and down 8% over three months.
- Worldwide#36,162of 4.5m sites · Top 1%
- In United States#11,739of 1.2m sites · Top 1%
- Clothing, worldwide#3,133of 459,295 brands · Top 1%
- Clothing, United States#457of 97,158 brands · Top 1%
314k
estimated visits in September
1 mo ▼ −5.2%4 mo ▼ −7.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about PAKA®.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
PAKA® holds 2.4 out of 5 on Trustpilot over 31 reviews, 24 of them in the last twelve months: 19% of customers give five stars and 55% one star. That volume places PAKA® in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Fashion Accessories Store Women's Clothing Store Clothing Store Outdoor Clothing and Equipment Shop Activewear Store Sportwear Manufacturer
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What PAKA® sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
PAKA® sells on Shopify, 97% of its catalogue in stock. The best seller is The Hoodie, at US$165.00, followed by Essential Crew Socks and The Original Crew.
#1The HoodiePAKA®US$165.00In stock
#2Essential Crew SocksPAKA®US$25.00In stock
#3The Original CrewPAKA®US$159.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places PAKA® in its comparison group.
- Average rating
- 4.81 / 5
- Rated products
- 93% of the catalogue
- In stock
- 97%
- Upper price quartile
- US$149.00
- Currency
- USD
04 · Ads
What PAKA® is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
PAKA® runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since January 2023 (image, text, video).
Made in Peru, Delivered to Your Doorstep 🦙PAKA7 Oct 2026image
Meet Your New Favorite HoodiePAKA7 Oct 2026video
Warmth Without WeightPAKA6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Paka Apparel, Incverified
Text ad20 Oct 2026Paka Apparel, Incverified
Text ad20 Oct 2026Paka Apparel, Incverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about PAKA®.
The creators who tag @paka on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @paka on Instagram, led by Charles Post (133k followers, 8.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CCharles Post@charles_post · 🇺🇸 US | Travel tourism exploration Creator | 133k | 8.0% | 2 | Tagged @paka |
06 · Competitors according to Gravity
Who PAKA® competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for PAKA® among Clothing brands in United States. The closest is Hollow, then Owca, Olive & Jet, Alpin Loacker, smartwool.eu, Woolx.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Hollowhollowsocks.com | |||||||
| Owcaowcasklep.pl | |||||||
| Olive & Jetoliveandjet.com | |||||||
| Alpin Loackeralpinloacker.com | |||||||
| smartwool.eusmartwool.eu | |||||||
| Woolxwoolx.com |
07 · Company
The company behind PAKA®.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
PAKA® is a company based in Springfield, United States, founded in 2016 according to LinkedIn, on a domain registered in September 2016. It employs about 43 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Springfield
- Founded
- 2016, per LinkedIn
- Domain registered
- 3 Sept 2016
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 43 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- pakaapparel.com · Shopify · USD
- Catalogue
- 69 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about PAKA®
What people ask Google about PAKA®.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is PAKA® legit or a scam?
According to Gravity by Benchr, PAKA® is a brand based in Springfield, United States: its website has existed since September 2016, it sells on a Shopify store, it employs 43 people on LinkedIn, it has 201,219 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
PAKA® reviews
Customers rate PAKA® 2.4 out of 5 on Trustpilot over 31 reviews, 24 of them in the last twelve months: 19% give five stars, 55% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does PAKA® sell?
PAKA® is a sustainable alpaca wool outdoor apparel brand that creates natural, all-purpose clothing for outdoor enthusiasts, made ethically by Peruvian artisans. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 34% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does PAKA® cost?
PAKA®'s best seller, The Hoodie, sells US$165.00 on pakaapparel.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check pakaapparel.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a PAKA® discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: PAKA® advertises on Facebook and Instagram and on Google, where its offers often run. Check pakaapparel.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy PAKA®?
PAKA® sells on its own website, pakaapparel.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind PAKA®?
Gravity by Benchr records a company based in Springfield, United States, founded in 2016 according to LinkedIn, on a domain registered in 2016, with 43 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is PAKA® growing?
Not at the moment. Gravity by Benchr estimates about 313,800 visits to pakaapparel.com in September 2026, down 5% in a month and down 8% over three months. PAKA® ranks #457 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does PAKA® use?
Gravity by Benchr identifies pakaapparel.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since January 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does PAKA® spend on Meta ads?
Gravity by Benchr does not publish a spend figure for PAKA® on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United States?
Among Clothing brands in United States in the Gravity by Benchr index, PAKA® ranks #457 of 97,158 by estimated traffic. Its closest competitors on the same market are Hollow, Owca, Olive & Jet, Alpin Loacker and smartwool.eu. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with PAKA®.