Brand page · Personal Care

Pimpant Top 5% worldwide Top 5% in Personal Care
pimpant.com· Webflow·Since 2016

Pimpant: 154k visits a month, 656 active Meta ads.

Pimpant — Pimpant is a French brand that creates and sells everyday household and hygiene products that are rechargeable, natural, and made in Normandy for families. In September 2026 pimpant.com drew an estimated 154k visits, down 11% on the month before. It ranks #36 of 3,383 Personal Care brands and holds a 4.6 Trustpilot rating over 3,377 reviews.

pimpant.com@pimpant.com 136kYouTube 2.5kFacebookLinkedIn 25.5kTrustpilot 4.6Meta Ad Library 656

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026

Estimated traffic
154k
−11% vs. August 2026
Instagram followers
136k
1,130 posts · @pimpant.com
Trustpilot
4.6
3,377 reviews · 1,158 in 12 months
Meta ads
656
active · on Google since 2023
Products
—
Data not available
Rank in France
#36
of 3,383 in Personal Care
LinkedIn
25.5k
followers · 101 employees
Earned media value
€176.2
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Pimpant is a French brand that creates and sells everyday household and hygiene products that are rechargeable, natural, and made in Normandy for families.

01 · Traffic

How much traffic Pimpant gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Pimpant drew an estimated 154k visits in September 2026, down 11% on the month before and down 3% over three months.

  • Worldwide#65,296of 4.5m sites · Top 5%
  • In France#2,510of 166k sites · Top 5%
  • Personal Care, worldwide#3,095of 215,119 brands · Top 5%
  • Personal Care, France#36of 3,383 brands · Top 5%
Monthly visitssource Sept 2026

154k

estimated visits in September

1 mo ▼ −11.3%4 mo ▼ −3.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Pimpant.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Pimpant holds 4.6 out of 5 on Trustpilot over 3,377 reviews, 1,158 of them in the last twelve months: 80% of customers give five stars and 2% one star. That volume places Pimpant in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%. On Google, Pimpant scores 4.7 over 445 reviews.

Trustpilotclaimed page · read 20 Oct 2026
4.6TrustScore · 3,377 reviews · 1,158 in 12 months
Top 5% review volumeTop 20% rating quality
5 ★80%
4 ★13%
3 ★3%
2 ★1%
1 ★2%

Skin Care Products Vending Machine Household Chemicals Supplier Beauty Products Vending Machine Dental Supply Store

Google reviewsread 19 Oct 2026
4.7445 reviews on the Google business profile
5 ★76%
4 ★16%
3 ★5%
2 ★1%
1 ★1%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Pimpant sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Pimpant's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care47%
Household Supplies33%
Kitchen & Dining7%

The dominant category places Pimpant in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Pimpant.

The creators who tag @pimpant.com on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @pimpant.com on Instagram, led by Abby 🌸 (13.9k followers, 4.1% engagement).

Influencersaccounts tagging @pimpant.com · Instagram
AccountProfileFollowersEngagementTagsRelationship
AAbby 🌸@sssldkd · 🇫🇷 FRFashion style luxury Creator13.9k4.1%1Tagged @pimpant.com
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Pimpant competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Pimpant among Personal Care brands. The closest is Blueland, then Miniml, Skipper, smol.com, everdrop, 900.care.

CompetitorsPersonal Care · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Bluelandblueland.com
Minimlminimlrefills.co.uk
Skipperskipper.org
smol.comsmol.com
everdropeverdrop.de
900.care900.care
Competitors Gravity finds for Pimpant. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Pimpant with Blueland

07 · Company

The company behind Pimpant.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Pimpant is an e-commerce brand, on a domain registered in July 2016. It employs about 101 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
Data not available
Domain registered
15 Jul 2016
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
101 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
pimpant.com · Webflow
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Pimpant

What people ask Google about Pimpant.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Pimpant legit?

According to Gravity by Benchr, Pimpant is a brand: its website has existed since July 2016, its Trustpilot profile is claimed by the brand, it sells on a Webflow store, it employs 101 people on LinkedIn, it has 135,801 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Pimpant reviews: is it worth it?

Customers rate Pimpant 4.6 out of 5 on Trustpilot over 3,377 reviews, 1,158 of them in the last twelve months: 80% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. On Google, Pimpant scores 4.7 over 445 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Pimpant?

Pimpant is a French brand that creates and sells everyday household and hygiene products that are rechargeable, natural, and made in Normandy for families. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.

Is there a Pimpant discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Pimpant advertises on Facebook and Instagram and on Google, where its offers often run. Check pimpant.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Pimpant?

Pimpant sells on its own website, pimpant.com, a Webflow store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who is behind Pimpant?

Gravity by Benchr records a company, whose domain was registered in 2016, with 101 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Pimpant doing well?

Not at the moment. Gravity by Benchr estimates about 153,900 visits to pimpant.com in September 2026, down 11% in a month and down 3% over three months. Pimpant ranks #36 of 3,383 Personal Care brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Pimpant use?

Gravity by Benchr identifies pimpant.com as a Webflow store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2023. Source: Gravity by Benchr platform and advertising records.

What is Pimpant's ad budget?

Gravity by Benchr does not publish a spend figure for Pimpant on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands?

Among Personal Care brands in the Gravity by Benchr index, Pimpant ranks #36 of 3,383 by estimated traffic. Its closest competitors on the same market are Blueland, Miniml, Skipper, smol.com and everdrop. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Pimpant.