Brand page · Decor · United States
Ruggable: 4.4m visits a month, 1,513 active Meta ads, Gravity score 650.
Ruggable — The original washable rug is still the best. Ruggable rugs are machine washable and stain resistant. Great for homes with kids and pets. Free shipping!. In September 2026 ruggable.com drew an estimated 4.4m visits, down 5% on the month before. It ranks #3 of 42,373 Decor brands in United States and holds a 2.1 Trustpilot rating over 817 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 27 peers: Decor brands in United States with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
The original washable rug is still the best. Ruggable rugs are machine washable and stain resistant. Great for homes with kids and pets. Free shipping!
01 · Traffic
How much traffic Ruggable gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Ruggable drew an estimated 4.4m visits in September 2026, down 5% on the month before and up 22% over three months.
- Worldwide#4,384of 4.5m sites · Top 1%
- In United States#1,498of 1.2m sites · Top 1%
- Decor, worldwide#38of 185,686 brands · Top 1%
- Decor, United States#3of 42,373 brands · Top 1%
4.4m
estimated visits in September
1 mo ▼ −4.5%4 mo ▲ +22.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Ruggable.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Ruggable holds 2.1 out of 5 on Trustpilot over 817 reviews, 44 of them in the last twelve months: 65% of customers give five stars and 18% one star. That volume places Ruggable in the top 10% of the 270,321 Trustpilot pages in the Gravity index.
Home & Garden
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Ruggable sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Ruggable sells on Shopify, 100% of its catalogue in stock. The best seller is Kamran Hazel Flatwoven Rug, at US$69.00–US$1,259.00, followed by Verena Dark Wood Flatwoven Rug and Standard Rug Pad.
#1Kamran Hazel Flatwoven RugRuggableUS$69.00–US$1,259.00In stock
#2Verena Dark Wood Flatwoven RugRuggableUS$69.00–US$1,259.00In stock
#3Standard Rug PadRuggableUS$39.00–US$369.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Ruggable in its comparison group.
- Average rating
- 4.71 / 5
- Rated products
- 79% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$129.00
- Currency
- USD
04 · Ads
What Ruggable is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Ruggable runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Tapis Suzani - CorailRuggable14 Oct 2026image
Rugs Made for Real LifeRuggable14 Oct 2026video
The Original Washable RugRuggable14 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Ruggable LLCverified
Text ad20 Oct 2026Ruggable LLCverified
Text ad20 Oct 2026Ruggable LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Ruggable.
The creators who tag @ruggable on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @ruggable on Instagram, led by Seasonally Styled Home & Tablescapes 🎀 (15.7k followers, 3.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSeasonally Styled Home & Tablescapes 🎀@jacqueline.r.turner · 🇺🇸 US | Decoration garden diy Creator | 15.7k | 3.3% | 5 | Tagged @ruggable |
06 · Competitors according to Gravity
Who Ruggable competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Ruggable among Decor brands in United States. The closest is Revival, then Tumble, Rug Editorial, double.online, Hug Rug, Rugs.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Revivalrevivalrugs.com | |||||||
| Tumbletumbleliving.com | |||||||
| Rug Editorialrugeditorial.com | |||||||
| double.onlinedouble.online | |||||||
| Hug Rughugrug.co.uk | |||||||
| Rugs.comrugs.com |
07 · Company
The company behind Ruggable.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Ruggable is a company based in United States, founded in 2017 according to LinkedIn, on a domain registered in November 2009. It employs about 482 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States
- Founded
- 2017, per LinkedIn
- Domain registered
- 20 Nov 2009
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 482 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- ruggable.com · Shopify · USD
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Ruggable
What people ask Google about Ruggable.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Ruggable a legit company?
According to Gravity by Benchr, Ruggable is a brand based in United States: its website has existed since November 2009, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 482 people on LinkedIn, it has 1,700,714 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Ruggable reviews: is it worth it?
Customers rate Ruggable 2.1 out of 5 on Trustpilot over 817 reviews, 44 of them in the last twelve months: 65% give five stars, 18% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Ruggable sell?
The original washable rug is still the best. Ruggable rugs are machine washable and stain resistant. Great for homes with kids and pets. Free shipping! Gravity by Benchr classifies it under Decor, with Rugs making up 79% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Ruggable cost?
Ruggable's best seller, Kamran Hazel Flatwoven Rug, sells from US$69.00 to US$1,259.00 on ruggable.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check ruggable.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Ruggable promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Ruggable advertises on Facebook and Instagram and on Google, where its offers often run. Check ruggable.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Ruggable?
Ruggable sells on its own website, ruggable.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Ruggable?
Gravity by Benchr records a company based in United States, founded in 2017 according to LinkedIn, on a domain registered in 2009, with 482 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Ruggable doing well?
Yes. Gravity by Benchr estimates about 4,375,300 visits to ruggable.com in September 2026, down 5% in a month and up 22% over three months. Ruggable ranks #3 of 42,373 Decor brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Ruggable use?
Gravity by Benchr identifies ruggable.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Ruggable's ad budget?
Gravity by Benchr does not publish a spend figure for Ruggable on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Decor brands in United States?
Among Decor brands in United States in the Gravity by Benchr index, Ruggable ranks #3 of 42,373 by estimated traffic. Its closest competitors on the same market are Revival, Tumble, Rug Editorial, double.online and Hug Rug. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Ruggable.