Brand page · Decor · United States
MoMA Design Store: 738k visits a month, 55 active Meta ads, Gravity score 563.
MoMA Design Store — MoMA Design Store sells modern and contemporary home décor, art and accessories for adults and kids, including items produced exclusively for The Museum of Modern Art and items represented in its collection. In September 2026 store.moma.org drew an estimated 738k visits, down 3% on the month before. It ranks #34 of 42,373 Decor brands in United States and holds a 2.0 Trustpilot rating over 15 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 294 peers: Decor brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
MoMA Design Store sells modern and contemporary home décor, art and accessories for adults and kids, including items produced exclusively for The Museum of Modern Art and items represented in its collection.
01 · Traffic
How much traffic MoMA Design Store gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
MoMA Design Store drew an estimated 738k visits in September 2026, down 3% on the month before and up 4% over three months.
- Worldwide#17,928of 4.5m sites · Top 1%
- In United States#5,909of 1.2m sites · Top 1%
- Decor, worldwide#232of 185,686 brands · Top 1%
- Decor, United States#34of 42,373 brands · Top 1%
738k
estimated visits in September
1 mo ▼ −2.7%4 mo ▲ +4.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about MoMA Design Store.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
MoMA Design Store holds 2.0 out of 5 on Trustpilot over 15 reviews, 2 of them in the last twelve months: 7% of customers give five stars and 73% one star.
Art Gallery
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What MoMA Design Store sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
MoMA Design Store sells on Shopify, 96% of its catalogue in stock. The best seller is Gift Wrap, at US$5.00, followed by Access and MoMA E-Gift Card.
#1Gift WrapMoMA Design StoreUS$5.00In stock
#3AccessMoMA Design StoreUS$110.00In stock
MoMA E-Gift CardMoMA Design StoreUS$25.00–US$1,000.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places MoMA Design Store in its comparison group.
- Average rating
- 4.64 / 5
- Rated products
- 47% of the catalogue
- In stock
- 96%
- Upper price quartile
- US$605.00
- Currency
- USD
04 · Ads
What MoMA Design Store is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
MoMA Design Store runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads.
Panthella Floor LampMoMA Design Store10 Oct 2026image
Shop all LightingMoMA Design Store9 Oct 2026video
Interaction of Color: 50th Anniversary EditionMoMA Design Store4 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about MoMA Design Store.
The creators who tag @momadesignstore on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @momadesignstore on Instagram, led by SoHo Design District (16.1k followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSoHo Design District@sohodesigndistrict · 🇺🇸 US | Decoration garden diy Creator | 16.1k | 0.1% | 5 | Tagged @momadesignstore |
06 · Competitors according to Gravity
Who MoMA Design Store competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for MoMA Design Store among Decor brands in United States. The closest is eleanorbowmer.co.uk, then ASSOULINE, Hands, SOHO. 100% Design Shop, Designtorget, SELETTI.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| eleanorbowmer.co.ukeleanorbowmer.co.uk | |||||||
| ASSOULINEassouline.com | |||||||
| Handshands.com.au | |||||||
| SOHO. 100% Design Shopsohocenter.co.il | |||||||
| Designtorgetdesigntorget.se | |||||||
| SELETTIseletti.it |
07 · Company
The company behind MoMA Design Store.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
MoMA Design Store is a company based in New York, United States, founded in 1929 according to LinkedIn. It employs about 1,871 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · New York
- Founded
- 1929, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 1,871 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- store.moma.org · Shopify · USD
- Catalogue
- 471 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about MoMA Design Store
What people ask Google about MoMA Design Store.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is MoMA Design Store legit?
According to Gravity by Benchr, MoMA Design Store is a brand based in New York, United States: it sells on a Shopify store, it employs 1,871 people on LinkedIn, it has 354,184 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
MoMA Design Store reviews
Customers rate MoMA Design Store 2.0 out of 5 on Trustpilot over 15 reviews, 2 of them in the last twelve months: 7% give five stars, 73% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does MoMA Design Store sell?
MoMA Design Store sells modern and contemporary home décor, art and accessories for adults and kids, including items produced exclusively for The Museum of Modern Art and items represented in its collection. Gravity by Benchr classifies it under Decor, with Print Books making up 4% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does MoMA Design Store cost?
MoMA Design Store's best seller, Gift Wrap, sells US$5.00 on store.moma.org. 96% of the catalogue is in stock. Gravity does not track prices daily: check store.moma.org before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does MoMA Design Store have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: MoMA Design Store advertises on Facebook and Instagram, where its offers often run. Check store.moma.org for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy MoMA Design Store?
MoMA Design Store sells on its own website, store.moma.org, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind MoMA Design Store?
Gravity by Benchr records a company based in New York, United States, founded in 1929 according to LinkedIn, with 1,871 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is MoMA Design Store growing?
Yes. Gravity by Benchr estimates about 737,700 visits to store.moma.org in September 2026, down 3% in a month and up 4% over three months. MoMA Design Store ranks #34 of 42,373 Decor brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does MoMA Design Store use?
Gravity by Benchr identifies store.moma.org as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does MoMA Design Store spend on Meta ads?
Gravity by Benchr does not publish a spend figure for MoMA Design Store on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Decor brands in United States?
Among Decor brands in United States in the Gravity by Benchr index, MoMA Design Store ranks #34 of 42,373 by estimated traffic. Its closest competitors on the same market are eleanorbowmer.co.uk, ASSOULINE, Hands, SOHO. 100% Design Shop and Designtorget. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with MoMA Design Store.