Brand page · Household Supplies · United States
Freddie: 121k visits a month, 412 active Meta ads, Gravity score 653.
Freddie — Freddie sells eco-friendly laundry detergent sheets and other cleaning products designed to reduce plastic waste and provide powerful cleaning without harsh chemicals. In September 2026 buyfreddie.com drew an estimated 121k visits, down 13% on the month before. It ranks #45 of 3,739 Household Supplies brands in United States and holds a 4.7 Trustpilot rating over 2,766 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 60 peers: Household Supplies brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Freddie sells eco-friendly laundry detergent sheets and other cleaning products designed to reduce plastic waste and provide powerful cleaning without harsh chemicals.
01 · Traffic
How much traffic Freddie gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Freddie drew an estimated 121k visits in September 2026, down 13% on the month before and up 161% over three months.
- Worldwide#79,882of 4.5m sites · Top 5%
- In United States#26,302of 1.2m sites · Top 5%
- Household Supplies, worldwide#233of 30,320 brands · Top 1%
- Household Supplies, United States#45of 3,739 brands · Top 5%
121k
estimated visits in September
1 mo ▼ −13.0%4 mo ▲ +160.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Freddie.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Freddie holds 4.7 out of 5 on Trustpilot over 2,766 reviews, 461 of them in the last twelve months: 78% of customers give five stars and 2% one star. That volume places Freddie in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10%.
Laundry
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Freddie sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Freddie sells on Shopify, 100% of its catalogue in stock. The best seller is 1x Laundry Detergent Sheets, at US$26.65, followed by 1x Laundry Detergent Sheets (Value Box) and 1x Laundry Detergent Sheets -.
#11x Laundry Detergent SheetsFreddieUS$26.65In stock
#21x Laundry Detergent Sheets (Value Box)FreddieUS$63.99In stock- 1x Laundry Detergent Sheets -FreddieUS$26.65In stock
- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Freddie in its comparison group.
- Average rating
- 4.76 / 5
- Rated products
- 81% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$119.99
- Currency
- USD
04 · Ads
What Freddie is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Freddie runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since September 2023 (image, text, video).
3 Reasons 150,000 Households SwitchedFreddie14 Oct 2026video
3 Reasons 150,000 Households SwitchedFreddie14 Oct 2026video
Help Us Empty Our WarehouseFreddie14 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Freddie Co LLCverified
Text ad20 Oct 2026Etch Digital PTY LTDverified
Text ad20 Oct 2026Freddie Co LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Freddie.
The creators who tag @buyfreddie on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Freddie competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Freddie among Household Supplies brands in United States. The closest is Clean People, then Earth Breeze, Blueland, Lucent Globe, smol.com, Branch Basics.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Clean Peoplegetcleanpeople.com | |||||||
| Earth Breezeearthbreeze.com | |||||||
| Bluelandblueland.com | |||||||
| Lucent Globelucentglobe.com | |||||||
| smol.comsmol.com | |||||||
| Branch Basicsbranchbasics.com |
07 · Company
The company behind Freddie.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Freddie is a company based in Claymont, United States, on a domain registered in June 2021.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Claymont
- Founded
- Data not available
- Domain registered
- 29 Jun 2021
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- buyfreddie.com · Shopify · USD
- Catalogue
- 7 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Freddie
What people ask Google about Freddie.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Freddie legit or a scam?
According to Gravity by Benchr, Freddie is a brand based in Claymont, United States: its website has existed since June 2021, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 2,278 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Freddie?
Customers rate Freddie 4.7 out of 5 on Trustpilot over 2,766 reviews, 461 of them in the last twelve months: 78% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Freddie known for?
Freddie sells eco-friendly laundry detergent sheets and other cleaning products designed to reduce plastic waste and provide powerful cleaning without harsh chemicals. Gravity by Benchr classifies it under Household Supplies, with Household Cleaning Supplies making up 78% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Freddie expensive?
Freddie's best seller, 1x Laundry Detergent Sheets, sells US$26.65 on buyfreddie.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check buyfreddie.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Freddie have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Freddie advertises on Facebook and Instagram and on Google, where its offers often run. Check buyfreddie.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Freddie?
Freddie sells on its own website, buyfreddie.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Freddie?
Gravity by Benchr records a company based in Claymont, United States, whose domain was registered in 2021. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Freddie growing?
Yes. Gravity by Benchr estimates about 121,000 visits to buyfreddie.com in September 2026, down 13% in a month and up 161% over three months. Freddie ranks #45 of 3,739 Household Supplies brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Freddie use?
Gravity by Benchr identifies buyfreddie.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since September 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Freddie spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Freddie on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Household Supplies brands in United States?
Among Household Supplies brands in United States in the Gravity by Benchr index, Freddie ranks #45 of 3,739 by estimated traffic. Its closest competitors on the same market are Clean People, Earth Breeze, Blueland, Lucent Globe and smol.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Freddie.