Brand page · Toys · United States
cuddle+kind: 183K visits a month, 204 active Meta ads, Gravity score 665.
cuddle+kind — cuddle+kind is a Canadian company that creates ethically produced, hand-knit dolls for newborns and young children. Each doll is handcrafted by artisans in Peru and provides 10 meals to children in need. In September 2026 cuddleandkind.com drew an estimated 183K visits, up 66% on the month before. It ranks #83 of 9,046 Toys brands in United States and holds a 4.7 Trustpilot rating over 2,658 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 15 peers: Toys brands in Canada with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
cuddle+kind is a Canadian company that creates ethically produced, hand-knit dolls for newborns and young children. Each doll is handcrafted by artisans in Peru and provides 10 meals to children in need.
01 · Traffic
How much traffic cuddle+kind gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
cuddle+kind drew an estimated 183K visits in September 2026, up 66% on the month before and up 187% over three months.
- Worldwide#56,472of 4.5M sites · Top 5%
- In United States#18,567of 1.2M sites · Top 5%
- Toys, worldwide#456of 50,509 brands · Top 1%
- Toys, United States#83of 9,046 brands · Top 1%
183K
estimated visits in September
1 mo ▲ +65.9%4 mo ▲ +187.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about cuddle+kind.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
cuddle+kind holds 4.7 out of 5 on Trustpilot over 2,658 reviews, 8 of them in the last twelve months: 95% of customers give five stars and 1% one star. That volume places cuddle+kind in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10 %.
Toy Manufacturer
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What cuddle+kind sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
cuddle+kind sells on Shopify, 77% of its catalogue in stock. The best seller is Package Protection, at US$0.98–US$75.00, followed by Charlotte the dog and Noah the dog.
#1Package Protectioncuddle+kindUS$0.98–US$75.00In stock
#2Charlotte the dogcuddle+kindUS$83.00–US$104.00In stock
#3Noah the dogcuddle+kindUS$83.00–US$104.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places cuddle+kind in its comparison group.
- Average rating
- 4.96 / 5
- Rated products
- 84% of the catalogue
- In stock
- 77%
- Upper price quartile
- US$83.00
- Currency
- USD
04 · Ads
What cuddle+kind is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
cuddle+kind runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2022 (image, text, video).
cuddle + kindcuddle + kind6 Oct 2026image
Hand-embroidered loveyscuddle + kind6 Oct 2026video
⭐ Over 25,000 five-star reviews! ⭐cuddle + kind5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026cuddleandkind.comverified
Text ad20 Oct 2026cuddleandkind.comverified
Image ad20 Oct 2026cuddleandkind.comverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about cuddle+kind.
The creators who tag @cuddleandkind on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @cuddleandkind on Instagram, led by Jaime Pederson (15.5K followers, 1.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| JJaime Pederson@jaimepederson · 🇺🇸 US | Fashion style luxury Creator | 15.5K | 1.0% | 10 | Tagged @cuddleandkind |
06 · Competitors according to Gravity
Who cuddle+kind competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for cuddle+kind among Toys brands in United States. The closest is Build-A-Bear Workshop, then Steiff, Official Jellycat Store, SendAFriend, Squishable, Ty.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Build-A-Bear Workshopbuildabear.co.uk | |||||||
| Steiffsteiff.com | |||||||
| Official Jellycat Storejellycat.com | |||||||
| SendAFriendsendafriend.co | |||||||
| Squishablesquishable.com | |||||||
| Tyty.com |
07 · Company
The company behind cuddle+kind.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
cuddle+kind is a company based in Newark, United States, founded in 2015 according to LinkedIn, on a domain registered in September 2014. It employs about 37 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Newark
- Founded
- 2015, per LinkedIn
- Domain registered
- 18 Sept 2014
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 37 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- cuddleandkind.com · Shopify · USD
- Catalogue
- 156 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about cuddle+kind
What people ask Google about cuddle+kind.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is cuddle+kind legit?
According to Gravity by Benchr, cuddle+kind is a brand based in Newark, United States: its website has existed since September 2014, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 37 people on LinkedIn, it has 797,827 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
cuddle+kind reviews: is it worth it?
Customers rate cuddle+kind 4.7 out of 5 on Trustpilot over 2,658 reviews, 8 of them in the last twelve months: 95% give five stars, 1% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is cuddle+kind?
cuddle+kind is a Canadian company that creates ethically produced, hand-knit dolls for newborns and young children. Each doll is handcrafted by artisans in Peru and provides 10 meals to children in need. Gravity by Benchr classifies it under Toys, with Dolls, Playsets & Toy Figures making up 72% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does cuddle+kind cost?
cuddle+kind's best seller, Package Protection, sells from US$0.98 to US$75.00 on cuddleandkind.com. 77% of the catalogue is in stock. Gravity does not track prices daily: check cuddleandkind.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does cuddle+kind have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: cuddle+kind advertises on Facebook and Instagram and on Google, where its offers often run. Check cuddleandkind.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy cuddle+kind?
cuddle+kind sells on its own website, cuddleandkind.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns cuddle+kind?
Gravity by Benchr records a company based in Newark, United States, founded in 2015 according to LinkedIn, on a domain registered in 2014, with 37 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is cuddle+kind doing well?
Yes. Gravity by Benchr estimates about 182,900 visits to cuddleandkind.com in September 2026, up 66% in a month and up 187% over three months. cuddle+kind ranks #83 of 9,046 Toys brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does cuddle+kind use?
Gravity by Benchr identifies cuddleandkind.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is cuddle+kind's ad budget?
Gravity by Benchr does not publish a spend figure for cuddle+kind on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Toys brands in United States?
Among Toys brands in United States in the Gravity by Benchr index, cuddle+kind ranks #83 of 9,046 by estimated traffic. Its closest competitors on the same market are Build-A-Bear Workshop, Steiff, Official Jellycat Store, SendAFriend, Squishable. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with cuddle+kind.