Brand page · Personal Care · United Kingdom

Glisten Cosmetics Top 5% worldwide Top 5% in United Kingdom Top 5% in Personal Care Top 5% in Personal Care in United Kingdom
glistencosmetics.com·🇬🇧 Basingstoke, United Kingdom· Shopify·Since 2017

Glisten Cosmetics: 222K visits a month, 2 active Meta ads, Gravity score 705.

Glisten Cosmetics — Glisten Cosmetics is a UK woman-owned independent cosmetics brand that sells vegan and cruelty-free makeup products including mascaras, eyeliner, lip products, and colorful foundations. In September 2026 glistencosmetics.com drew an estimated 222K visits, up 31% on the month before. It ranks #369 of 33,626 Personal Care brands in United Kingdom and holds a 4.8 Trustpilot rating over 3,557 reviews.

glistencosmetics.com@glisten_cosmetics 525KYouTube 76.1KFacebookLinkedIn 776Trustpilot 4.8Meta Ad Library 2

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
222K
+31% vs. August 2026
Instagram followers
525K
5,225 posts · @glisten_cosmetics
Trustpilot
4.8
3,557 reviews · 927 in 12 months
Meta ads
2
active · on Google since 2022
Products
83%
in stock · 157 collections
Rank in United States
#369
of 33,626 in Personal Care
LinkedIn
776
followers · 7 employees
Earned media value
€709.7k
per month, Instagram

Gravity score

705/ 1000 · 10 of 10 indicators rated
Brand Power839
Momentum711
Performance565

Percentiles within 184 peers: Personal Care brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Glisten Cosmetics is a UK woman-owned independent cosmetics brand that sells vegan and cruelty-free makeup products including mascaras, eyeliner, lip products, and colorful foundations.

01 · Traffic

How much traffic Glisten Cosmetics gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Glisten Cosmetics drew an estimated 222K visits in September 2026, up 31% on the month before and up 44% over three months.

  • Worldwide#47,954of 4.5M sites · Top 5%
  • In United States#15,686of 1.2M sites · Top 5%
  • Personal Care, worldwide#2,161of 215,119 brands · Top 5%
  • Personal Care, United States#369of 33,626 brands · Top 5%
Monthly visitssource Sept 2026

222K

estimated visits in September

1 mo ▲ +30.9%4 mo ▲ +44.1%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Glisten Cosmetics.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Glisten Cosmetics holds 4.8 out of 5 on Trustpilot over 3,557 reviews, 927 of them in the last twelve months: 88% of customers give five stars and 2% one star. That volume places Glisten Cosmetics in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 5 %. On Google, Glisten Cosmetics scores 4.9 over 285 reviews.

Trustpilotclaimed page · read 21 Oct 2026
4.8TrustScore · 3,557 reviews · 927 in 12 months
Top 5% review volumeTop 5% rating quality
5 ★88%
4 ★7%
3 ★2%
2 ★1%
1 ★2%

Beauty Product Supplier Beauty Supply Store Cosmetics Store Toiletries Store Health and Beauty Shop Cosmetics Industry

Google reviewsread 20 Oct 2026
4.9285 reviews on the Google business profile
5 ★90%
4 ★7%
3 ★1%
2 ★1%
1 ★1%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Glisten Cosmetics sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Glisten Cosmetics sells on Shopify, 83% of its catalogue in stock. The best seller is Random Glisten Sticker, at £1.75, followed by 4 Palette and 9 Palette.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics82%
Health & Beauty10%
Hair Care2%
Baby Soothers0%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care88%
Health & Beauty10%
Hobbies & Creative Arts1%
Cosmetic & Toiletry Bags0%
Baby Toys & Activity Equipment0%

The dominant category places Glisten Cosmetics in its comparison group.

Prices and ratingsstore data
Average rating
4.89 / 5
Rated products
68% of the catalogue
In stock
83%
Upper price quartile
US$21.18
Currency
GBP

05 · Influencers

Who talks about Glisten Cosmetics.

The creators who tag @glisten_cosmetics on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @glisten_cosmetics on Instagram, led by Sinead Bailey (55.6K followers, 2.7% engagement).

Influencersaccounts tagging @glisten_cosmetics · Instagram
AccountProfileFollowersEngagementTagsRelationship
SSinead Bailey@sxneadbailey · 🇬🇧 GBBeauty cosmetics skincare Creator55.6K2.7%12Tagged @glisten_cosmetics
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Glisten Cosmetics competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Glisten Cosmetics among Personal Care brands in United Kingdom. The closest is ColourPop, then questionbeauty, rem beauty, Stila, Lethal Cosmetics, Blend Bunny Cosmetics.

CompetitorsPersonal Care · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
ColourPopcolourpop.com
questionbeautyquestionbeauty.com
rem beautyrembeauty.com
Stilastilacosmetics.com
Lethal Cosmeticslethalcosmetics.com
Blend Bunny Cosmeticsblendbunnycosmetics.com
Competitors Gravity finds for Glisten Cosmetics. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Glisten Cosmetics with ColourPop

07 · Company

The company behind Glisten Cosmetics.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Glisten Cosmetics is a company based in Basingstoke, United Kingdom, on a domain registered in February 2017. It employs about 7 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Basingstoke
Founded
Data not available
Domain registered
14 Feb 2017
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
7 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
glistencosmetics.com · Shopify · GBP
Catalogue
157 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Glisten Cosmetics

What people ask Google about Glisten Cosmetics.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Glisten Cosmetics a legit company?

According to Gravity by Benchr, Glisten Cosmetics is a brand based in Basingstoke, United Kingdom: its website has existed since February 2017, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 7 people on LinkedIn, it has 524,722 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Glisten Cosmetics reviews: is it worth it?

Customers rate Glisten Cosmetics 4.8 out of 5 on Trustpilot over 3,557 reviews, 927 of them in the last twelve months: 88% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. On Google, Glisten Cosmetics scores 4.9 over 285 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Glisten Cosmetics?

Glisten Cosmetics is a UK woman-owned independent cosmetics brand that sells vegan and cruelty-free makeup products including mascaras, eyeliner, lip products, and colorful foundations. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 82% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Glisten Cosmetics cost?

Glisten Cosmetics' best seller, Random Glisten Sticker, sells £1.75 on glistencosmetics.com. 83% of the catalogue is in stock. Gravity does not track prices daily: check glistencosmetics.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Glisten Cosmetics promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Glisten Cosmetics advertises on Facebook and Instagram and on Google, where its offers often run. Check glistencosmetics.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Glisten Cosmetics?

Glisten Cosmetics sells on its own website, glistencosmetics.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Glisten Cosmetics?

Gravity by Benchr records a company based in Basingstoke, United Kingdom, whose domain was registered in 2017, with 7 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Glisten Cosmetics growing?

Yes. Gravity by Benchr estimates about 222,000 visits to glistencosmetics.com in September 2026, up 31% in a month and up 44% over three months. Glisten Cosmetics ranks #369 of 33,626 Personal Care brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Glisten Cosmetics use?

Gravity by Benchr identifies glistencosmetics.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Glisten Cosmetics' ad budget?

Gravity by Benchr does not publish a spend figure for Glisten Cosmetics on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United Kingdom?

Among Personal Care brands in United Kingdom in the Gravity by Benchr index, Glisten Cosmetics ranks #369 of 33,626 by estimated traffic. Its closest competitors on the same market are ColourPop, questionbeauty, rem beauty, Stila, Lethal Cosmetics. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Glisten Cosmetics.