Brand page · Personal Care · United Kingdom

Lisa Eldridge Top 1% worldwide Top 1% in United Kingdom Top 1% in Personal Care Top 1% in Personal Care in United Kingdom
lisaeldridge.com·🇬🇧 London, United Kingdom· Shopify·Since 2004

Lisa Eldridge: 363K visits a month, 154 active Meta ads, Gravity score 672.

Lisa Eldridge — Lisa Eldridge is a luxury makeup and skincare brand founded by renowned British makeup artist Lisa Eldridge, offering premium beauty products developed with 20+ years of artistry expertise. In September 2026 lisaeldridge.com drew an estimated 363K visits, down 7% on the month before. It ranks #209 of 33,626 Personal Care brands in United Kingdom and holds a 5.0 Trustpilot rating over 2,402 reviews.

lisaeldridge.com@lisaeldridgemakeup 2.1MYouTube 2.1MFacebookLinkedIn 11.6KTrustpilot 5.0Meta Ad Library 154

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
363K
−7% vs. August 2026
Instagram followers
2.1M
4,171 posts · @lisaeldridgemakeup
Trustpilot
5.0
2,402 reviews · 1,112 in 12 months
Meta ads
154
active · on Google since 2021
Products
96%
in stock · 276 collections
Rank in United States
#209
of 33,626 in Personal Care
LinkedIn
11.6K
followers · 64 employees
Earned media value
€91.2k
per month, Instagram

Gravity score

672/ 1000 · 10 of 10 indicators rated
Brand Power839
Momentum402
Performance776

Percentiles within 184 peers: Personal Care brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Lisa Eldridge is a luxury makeup and skincare brand founded by renowned British makeup artist Lisa Eldridge, offering premium beauty products developed with 20+ years of artistry expertise.

01 · Traffic

How much traffic Lisa Eldridge gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Lisa Eldridge drew an estimated 363K visits in September 2026, down 7% on the month before and down 5% over three months.

  • Worldwide#32,178of 4.5M sites · Top 1%
  • In United States#10,437of 1.2M sites · Top 1%
  • Personal Care, worldwide#1,320of 215,119 brands · Top 1%
  • Personal Care, United States#209of 33,626 brands · Top 1%
Monthly visitssource Sept 2026

363K

estimated visits in September

1 mo ▼ −6.7%4 mo ▼ −4.5%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Lisa Eldridge.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Lisa Eldridge holds 5.0 out of 5 on Trustpilot over 2,402 reviews, 1,112 of them in the last twelve months: 99% of customers give five stars and 0% one star. That volume places Lisa Eldridge in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 1 %.

Trustpilotclaimed page · read 21 Oct 2026
5.0TrustScore · 2,402 reviews · 1,112 in 12 months
Top 5% review volumeTop 1% rating quality
5 ★99%
4 ★0%
3 ★0%
2 ★0%
1 ★0%
Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Lisa Eldridge sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Lisa Eldridge sells on Shopify, 96% of its catalogue in stock. The best seller is Velvet Ribbon (True Velvet Lip Colour), at £29.00, followed by Velvet Muse (True Velvet Lip Colour) and Velvet Jazz (True Velvet Lip Colour).

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics98%
Activewear1%
Sharpeners0%
Personal Services0%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care98%
Clothing1%
Cosmetic & Toiletry Bags1%
Gift Cards0%
Tools0%

The dominant category places Lisa Eldridge in its comparison group.

Prices and ratingsstore data
Average rating
4.87 / 5
Rated products
95% of the catalogue
In stock
96%
Upper price quartile
US$58.24
Currency
GBP

05 · Influencers

Who talks about Lisa Eldridge.

The creators who tag @lisaeldridgemakeup on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @lisaeldridgemakeup on Instagram, led by KimB (20.6K followers, 1.4% engagement).

Influencersaccounts tagging @lisaeldridgemakeup · Instagram
AccountProfileFollowersEngagementTagsRelationship
KKimB@kimthemuse · 🇬🇧 GBFashion style luxury Creator20.6K1.4%11Tagged @lisaeldridgemakeup
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Lisa Eldridge competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Lisa Eldridge among Personal Care brands in United Kingdom. The closest is Bobbi Brown Cosmetics, then makeupforever.com, maccosmetics.fr, Nars, Laura Mercier, charlottetilbury.com.

CompetitorsPersonal Care · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Bobbi Brown Cosmeticsbobbibrowncosmetics.com
makeupforever.commakeupforever.com
maccosmetics.frmaccosmetics.fr
Narsnarscosmetics.de
Laura Mercierlauramercier.com
charlottetilbury.comcharlottetilbury.com
Competitors Gravity finds for Lisa Eldridge. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Lisa Eldridge with Bobbi Brown Cosmetics

07 · Company

The company behind Lisa Eldridge.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Lisa Eldridge is a company based in London, United Kingdom, on a domain registered in October 2004. It employs about 64 people, is listed at seed stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · London
Founded
Data not available
Domain registered
18 Oct 2004
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
64 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Seed · last deal: seed
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
lisaeldridge.com · Shopify · GBP
Catalogue
276 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Lisa Eldridge

What people ask Google about Lisa Eldridge.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Lisa Eldridge a legit company?

According to Gravity by Benchr, Lisa Eldridge is a brand based in London, United Kingdom: its website has existed since October 2004, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 64 people on LinkedIn, it has 2,052,347 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Lisa Eldridge reviews

Customers rate Lisa Eldridge 5.0 out of 5 on Trustpilot over 2,402 reviews, 1,112 of them in the last twelve months: 99% give five stars, 0% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Lisa Eldridge sell?

Lisa Eldridge is a luxury makeup and skincare brand founded by renowned British makeup artist Lisa Eldridge, offering premium beauty products developed with 20+ years of artistry expertise. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 98% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Lisa Eldridge expensive?

Lisa Eldridge's best seller, Velvet Ribbon (True Velvet Lip Colour), sells £29.00 on lisaeldridge.com. 96% of the catalogue is in stock. Gravity does not track prices daily: check lisaeldridge.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Lisa Eldridge have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Lisa Eldridge advertises on Facebook and Instagram and on Google, where its offers often run. Check lisaeldridge.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Lisa Eldridge?

Lisa Eldridge sells on its own website, lisaeldridge.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Lisa Eldridge?

Gravity by Benchr records a company based in London, United Kingdom, whose domain was registered in 2004, with 64 employees on LinkedIn, listed at seed stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Lisa Eldridge doing well?

Not at the moment. Gravity by Benchr estimates about 363,000 visits to lisaeldridge.com in September 2026, down 7% in a month and down 5% over three months. Lisa Eldridge ranks #209 of 33,626 Personal Care brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Lisa Eldridge use?

Gravity by Benchr identifies lisaeldridge.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Lisa Eldridge spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Lisa Eldridge on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United Kingdom?

Among Personal Care brands in United Kingdom in the Gravity by Benchr index, Lisa Eldridge ranks #209 of 33,626 by estimated traffic. Its closest competitors on the same market are Bobbi Brown Cosmetics, makeupforever.com, maccosmetics.fr, Nars, Laura Mercier. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Lisa Eldridge.