Brand page · Clothing · United States
Free the Sheep: 247k visits a month, 274 active Meta ads, Gravity score 605.
Free the Sheep — Free the Sheep makes premium, anxiety-relief loungewear inspired by the Mental Health Movement across the United States. The brand develops seasonal lines of products that support a meaningful cause while maintaining their values. In September 2026 freethesheep.com drew an estimated 247k visits. It ranks #582 of 97,158 Clothing brands in United States and holds a 3.9 Trustpilot rating over 253 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1441 peers: Clothing brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Free the Sheep makes premium, anxiety-relief loungewear inspired by the Mental Health Movement across the United States. The brand develops seasonal lines of products that support a meaningful cause while maintaining their values.
01 · Traffic
How much traffic Free the Sheep gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Free the Sheep drew an estimated 247k visits in September 2026 and up 139% over three months.
- Worldwide#43,947of 4.5m sites · Top 1%
- In United States#14,350of 1.2m sites · Top 5%
- Clothing, worldwide#3,894of 459,295 brands · Top 1%
- Clothing, United States#582of 97,158 brands · Top 1%
247k
estimated visits in September
1 mo ▲ +0.4%4 mo ▲ +139.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Free the Sheep.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Free the Sheep holds 3.9 out of 5 on Trustpilot over 253 reviews, 244 of them in the last twelve months: 64% of customers give five stars and 22% one star. That volume places Free the Sheep in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 50%.
Women's Clothing Store Men's Clothing Store Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Free the Sheep sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Free the Sheep sells on Shopify, 94% of its catalogue in stock. The best seller is Eden Hoodie, at US$199.99, followed by Skywalker Socks and Eden Pocket Hoodie.
#1Eden HoodieFree the SheepUS$199.99In stock
#2Skywalker SocksFree the SheepUS$19.99In stock
#3Eden Pocket HoodieFree the SheepUS$200.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Free the Sheep in its comparison group.
- Average rating
- 4.88 / 5
- Rated products
- 72% of the catalogue
- In stock
- 94%
- Upper price quartile
- US$129.25
- Currency
- USD
04 · Ads
What Free the Sheep is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Free the Sheep runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since July 2024 (image, text, video).
Your nervous system called…It wants thisFree the Sheep7 Oct 2026video
Your nervous system called…It wants thisFree the Sheep7 Oct 2026video
Your Nervous System Called. It Wants This.Free the Sheep7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026FREE THE SHEEP LLCverified
Image ad20 Oct 2026FREE THE SHEEP LLCverified
Text ad20 Oct 2026FREE THE SHEEP LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Free the Sheep.
The creators who tag @freethesheepco on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Free the Sheep competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Free the Sheep among Clothing brands in United States. The closest is Comfrt, then The Oodie, Big Blanket Co, gelato pique, Dairy Boy, calida.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Comfrtcomfrt.com | |||||||
| The Oodietheoodie.com | |||||||
| Big Blanket Cobigblanket.com | |||||||
| gelato piquegelatopique.us | |||||||
| Dairy Boydairyboy.com | |||||||
| calida.comcalida.com |
07 · Company
The company behind Free the Sheep.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Free the Sheep is a company based in Santa Ana, United States, founded in 2022 according to LinkedIn, on a domain registered in April 2004. It employs about 6 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Santa Ana
- Founded
- 2022, per LinkedIn
- Domain registered
- 28 Apr 2004
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 6 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- freethesheep.com · Shopify · USD
- Catalogue
- 42 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Free the Sheep
What people ask Google about Free the Sheep.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Free the Sheep legit?
According to Gravity by Benchr, Free the Sheep is a brand based in Santa Ana, United States: its website has existed since April 2004, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 6 people on LinkedIn, it has 153,178 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Free the Sheep reviews
Customers rate Free the Sheep 3.9 out of 5 on Trustpilot over 253 reviews, 244 of them in the last twelve months: 64% give five stars, 22% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Free the Sheep sell?
Free the Sheep makes premium, anxiety-relief loungewear inspired by the Mental Health Movement across the United States. The brand develops seasonal lines of products that support a meaningful cause while maintaining their values. Gravity by Benchr classifies it under Clothing, with Sleepwear & Loungewear making up 28% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Free the Sheep cost?
Free the Sheep's best seller, Eden Hoodie, sells US$199.99 on freethesheep.com. 94% of the catalogue is in stock. Gravity does not track prices daily: check freethesheep.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Free the Sheep have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Free the Sheep advertises on Facebook and Instagram and on Google, where its offers often run. Check freethesheep.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Free the Sheep?
Free the Sheep sells on its own website, freethesheep.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Free the Sheep?
Gravity by Benchr records a company based in Santa Ana, United States, founded in 2022 according to LinkedIn, on a domain registered in 2004, with 6 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Free the Sheep doing well?
Yes. Gravity by Benchr estimates about 246,900 visits to freethesheep.com in September 2026, up 0% in a month and up 139% over three months. Free the Sheep ranks #582 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Free the Sheep use?
Gravity by Benchr identifies freethesheep.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since July 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Free the Sheep spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Free the Sheep on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United States?
Among Clothing brands in United States in the Gravity by Benchr index, Free the Sheep ranks #582 of 97,158 by estimated traffic. Its closest competitors on the same market are Comfrt, The Oodie, Big Blanket Co, gelato pique and Dairy Boy. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Free the Sheep.