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  5. Lodge Cast Iron

Brand page · Kitchen & Dining · United States

Lodge Cast Iron Top 1% worldwide Top 1% in the United States Top 1% in Kitchen & Dining Top 1% in Kitchen & Dining in the United States
lodgecastiron.com·🇺🇸 South Pittsburg, United States· Shopify·Since 2003

Lodge Cast Iron traffic, ads & competitors 593k visits a month, 317 active Meta ads, Gravity score 641.

Lodge Cast Iron — Lodge Cast Iron is an American manufacturer of cast iron cookware, bakeware, and kitchen accessories. The company produces skillets, dutch ovens, carbon steel products, and stoneware items. In September 2026 lodgecastiron.com drew an estimated 593k visits. It ranks #41 of 25,135 Kitchen & Dining brands in the United States and holds a 3.5 Trustpilot rating over 14 reviews.

lodgecastiron.com@lodgecastiron 593kYouTube 46.2kFacebookLinkedIn 9.4kTrustpilot 3.5Meta Ad Library 317

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
593k
−0% vs. August 2026
Instagram followers
593k
5,483 posts · @lodgecastiron
Trustpilot
3.5
14 reviews · 4 in 12 months
Meta ads
317
active · on Google since 2021
Products
90%
in stock · 64 collections
Rank in the United States
#41
of 25,135 in Kitchen & Dining
LinkedIn
9.4k
followers · 334 employees
Earned media value
€290.5k
per month, Instagram

Gravity score

641/ 1000 · 10 of 10 indicators rated
Brand Power589
Momentum594
Performance739

Percentiles within 321 peers: Kitchen & Dining brands in the United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Lodge Cast Iron is an American manufacturer of cast iron cookware, bakeware, and kitchen accessories. The company produces skillets, dutch ovens, carbon steel products, and stoneware items.

01 · Traffic

Lodge Cast Iron website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Lodge Cast Iron drew an estimated 593k visits in September 2026 and down 12% over three months.

  • Worldwide#21,673of 4.5m sites · Top 1%
  • In United States#7,121of 1.2m sites · Top 1%
  • Kitchen & Dining, worldwide#394of 145,612 brands · Top 1%
  • Kitchen & Dining, United States#41of 25,135 brands · Top 1%
Monthly visitssource Sept 2026

593k

estimated visits in September

1 mo ▼ −0.4%4 mo ▼ −12.2%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Lodge Cast Iron reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Lodge Cast Iron holds 3.5 out of 5 on Trustpilot over 14 reviews, 4 of them in the last twelve months: 29% of customers give five stars and 36% one star.

Trustpilotread 21 Oct 2026
3.5TrustScore · 14 reviews · 4 in 12 months
5 ★29%
4 ★14%
3 ★14%
2 ★7%
1 ★36%

Kitchen Supply Store Countertop Store Kitchen Furniture Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Lodge Cast Iron best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Lodge Cast Iron sells on Shopify, 90% of its catalogue in stock. The best seller is Classic Cast Iron Skillets, at US$12.95–US$49.90, followed by Cast Iron Lid and Round Glass Lid.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cookware & Bakeware2%
Household Cleaning Supplies1%
Tableware0%
Cooking & Baking Ingredients0%

Share of the catalogue by product family.

Activity mixdominant: Kitchen & Dining
Kitchen & Dining86%
Outdoor Recreation3%
Household Supplies3%
Food Items2%
Lawn & Garden1%

The dominant category places Lodge Cast Iron in its comparison group.

Prices and ratingsstore data
Average rating
4.79 / 5
Rated products
80% of the catalogue
In stock
90%
Upper price quartile
US$59.90
Currency
USD

05 · Influencers

Lodge Cast Iron influencers

The creators who tag @lodgecastiron on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @lodgecastiron on Instagram, led by 𝐀𝐬𝐡𝐥𝐞𝐢𝐠𝐡 𝐁𝐨𝐯𝐚𝐫𝐝 (15.5k followers, 4.5% engagement).

Influencersaccounts tagging @lodgecastiron · Instagram
AccountProfileFollowersEngagementTagsRelationship
�𝐀𝐬𝐡𝐥𝐞𝐢𝐠𝐡 𝐁𝐨𝐯𝐚𝐫𝐝@ashleighbovard · 🇺🇸 USTravel tourism exploration Creator15.5k4.5%5Tagged @lodgecastiron
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Lodge Cast Iron competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Lodge Cast Iron among Kitchen & Dining brands in the United States. The closest is Smithey Ironware, then STUR, Hoffmann Germany, The Indus Valley, kukmara.com, Smith & Clark.

CompetitorsKitchen & Dining · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Smithey Ironwaresmithey.com
STURsturcookware.de
Hoffmann Germanyhoffmann-germany.de
The Indus Valleytheindusvalley.in
kukmara.comkukmara.com
Smith & Clarksmithclarkcastiron.com
Competitors Gravity finds for Lodge Cast Iron. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Lodge Cast Iron with Smithey Ironware

07 · Company

Who is behind Lodge Cast Iron?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Lodge Cast Iron is a company based in South Pittsburg, United States, founded in 1896 according to LinkedIn, on a domain registered in June 2003. It employs about 334 people.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · South Pittsburg
Founded
1896, per LinkedIn
Domain registered
3 Jun 2003
Status
Operating
Employees
334 on LinkedIn
DistributionGravity index, Nov 2026
Own store
lodgecastiron.com · Shopify · USD
Catalogue
64 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Lodge Cast Iron

What people ask Google about Lodge Cast Iron.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Lodge Cast Iron a legit company?

According to Gravity by Benchr, Lodge Cast Iron is a brand based in South Pittsburg, United States: its website has existed since June 2003, it sells on a Shopify store, it employs 334 people on LinkedIn, it has 592,764 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Lodge Cast Iron reviews

Customers rate Lodge Cast Iron 3.5 out of 5 on Trustpilot over 14 reviews, 4 of them in the last twelve months: 29% give five stars, 36% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Lodge Cast Iron?

Lodge Cast Iron is an American manufacturer of cast iron cookware, bakeware, and kitchen accessories. The company produces skillets, dutch ovens, carbon steel products, and stoneware items. Gravity by Benchr classifies it under Kitchen & Dining, with Cookware & Bakeware making up 2% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Lodge Cast Iron expensive?

Lodge Cast Iron's best seller, Classic Cast Iron Skillets, sells from US$12.95 to US$49.90 on lodgecastiron.com. 90% of the catalogue is in stock. Gravity does not track prices daily: check lodgecastiron.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Lodge Cast Iron promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Lodge Cast Iron advertises on Facebook and Instagram and on Google, where its offers often run. Check lodgecastiron.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Lodge Cast Iron?

Lodge Cast Iron sells on its own website, lodgecastiron.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Lodge Cast Iron?

Gravity by Benchr records a company based in South Pittsburg, United States, founded in 1896 according to LinkedIn, on a domain registered in 2003, with 334 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Lodge Cast Iron doing well?

Not at the moment. Gravity by Benchr estimates about 592,900 visits to lodgecastiron.com in September 2026, down 0% in a month and down 12% over three months. Lodge Cast Iron ranks #41 of 25,135 Kitchen & Dining brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Lodge Cast Iron use?

Gravity by Benchr identifies lodgecastiron.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Lodge Cast Iron spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Lodge Cast Iron on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Kitchen & Dining brands in the United States?

Among Kitchen & Dining brands in the United States in the Gravity by Benchr index, Lodge Cast Iron ranks #41 of 25,135 by estimated traffic. Its closest competitors on the same market are Smithey Ironware, STUR, Hoffmann Germany, The Indus Valley and kukmara.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Lodge Cast Iron.