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The top 1% · Austria

Top Austrian e-commerce brands

The 53 brands in the top 1% of the 5,203 e-commerce brand stores based in Austria, ranked by Gravity by Benchr by estimated monthly visits, as of November 2026.

Gravity by Benchr ranks brand stores only: marketplaces and multi-brand retailers are left out, and each brand appears once, under its most visited site. A brand is listed in the country where it is based — its headquarters when known, otherwise its main market. Traffic tiers are orders of magnitude, not audited figures; the full figures are in the Gravity app.

01 · At a glance

Austrian e-commerce in figures.

Oner Active, Lomography and Giesswein Offizieller Shop lead the ranking of Austrian e-commerce brands. Austria is #20 of the 45 countries ranked by Gravity by Benchr by number of brand stores, with 5,203.

By category, Apparel & Accessories leads with 15 of the 53 brands (28%), ahead of Vehicles & Parts (7) and Home & Garden (5).

By audience, 3 draw between 1 and 10 million and 50 draw between 100,000 and 1 million estimated visits a month.

02 · Top 1%

Ranked by estimated monthly visits.

  1. #1

    Oner Active

    oneractive.com

    Oner Active is a women's activewear brand that creates stylish, functional pieces designed to empower women throughout their fitness journey.

    1M–10M visitsClothing
  2. #2

    Lomography

    lomography.com

    Lomography is a globally active organization dedicated to experimental and creative analogue photography, offering cameras, film, lenses and other photography…

    1M–10M visitsCamera & Optic Accessories
  3. #3

    Giesswein is an Austrian brand that specializes in merino wool footwear including runners, sneakers, and house shoes, as well as accessories like hats and…

    1M–10M visitsShoes
  4. #4

    Paper Republic

    paper-republic.com

    paper republic is a manufacturer of premium notebooks and handcrafted leather journals, selling online worldwide from their workshop in Vienna.

    100k–1M visitsFiling & Organization
  5. #5

    DECATHLON Österreich is a sports retailer offering a wide selection of innovative sports equipment and apparel across over 80 sports categories.

    100k–1M visitsClothing
  6. #6

    Nuki

    nuki.io

    Nuki Home Solutions GmbH is an Austrian company that designs and manufactures smart locks and access control systems for homes and businesses.

    100k–1M visitsLocks & Keys
  7. #7

    PillowDaddy

    pillowdaddy.de

    PillowDaddy is a German company that sells ergonomic pillows designed to correct sleep positions and relieve spinal pain, including therapy pillows for…

    100k–1M visitsLinens & Bedding
  8. #8

    Tchibo

    tchibo.at

    Tchibo Österreich is an Austrian online shop that sells coffee and various products including fashion, home goods, and sports items through weekly themed…

    100k–1M visitsClothing
  9. #9

    MAM Baby

    mambaby.com

    MAM Baby is an Austrian company that creates innovative baby products like pacifiers, baby bottles, sippy cups, and more. The company designs premium baby…

    100k–1M visitsNursing & Feeding
  10. #10

    Waterdrop®

    waterdrop.com

    waterdrop® is a company that sells microdrinks - small flavor cubes made from real fruit and plant extracts that can be added to water to enhance hydration.…

    100k–1M visitsBeverages
  11. #11

    Alpin Loacker

    alpinloacker.com

    Alpin Loacker is an Austrian outdoor and mountaineering equipment brand that sells sustainable gear and clothing.

    100k–1M visitsClothing
  12. #12

    Journi

    journiapp.com

    Journi is a tech company that creates photo books, photo prints, and calendars using AI technology to turn digital photos into printed memories.

    100k–1M visitsDecor
  13. #13

    Women's Best

    womensbest.com

    Women's Best is a fitness brand that sells premium sportswear, gym wear, loungewear, and sports nutrition products specifically designed for women.

    100k–1M visitsClothing
  14. #14

    Phantom Athletics

    phantom-athletics.com

    PHANTOM ATHLETICS is a brand specializing in combat sports and fitness apparel, known for creating the original Phantom Training Mask. The company sells…

    100k–1M visitsAthletics
  15. #15

    Volkswagen

    volkswagen.at

    Volkswagen Österreich is the official website for Volkswagen cars in Austria, offering models, accessories, and deals.

    100k–1M visitsVehicle Parts & Accessories
  16. #16

    Dr. Oetker

    oetker.at

    Dr. Oetker is a food manufacturer that provides recipes, baking products, and kitchen tools for making cakes, desserts, and pizza.

    100k–1M visitsKitchen & Dining
  17. #17

    Apol

    apol.de

    apol is a brand that sells caps and beanies, featuring products like MERINO caps and WOOL TRUCKER hats, designed for sports and adventures.

    100k–1M visitsClothing Accessories
  18. #18

    BMW

    bmw.at

    BMW Austria is the official website for BMW in Austria, offering premium vehicle models, exclusive offers, innovative technologies, and high-quality services.

    100k–1M visitsVehicle Parts & Accessories
  19. #19

    Revell

    revell.com

    Revell is a producer of plastic model kits and hobby articles, offering various model building products including cars, airplanes, ships, and military vehicles.

    100k–1M visitsHobbies & Creative Arts
  20. #20

    Gold&Co

    goldundco.at

    Gold&Co. is an Austrian family business specializing in the purchase and sale of gold, silver, and precious metals, offering jewelry, luxury watches…

    100k–1M visitsJewelry
  21. #21

    Little Kingdom

    little-kingdom.uk

    Little Kingdom is an online toy store that sells various children's toys including bath toys, Montessori toys, wooden toys, baby sensory toys, electric toys…

    100k–1M visitsToys
  22. #22

    KTM Bike Industries is a manufacturer of high-end bikes including eBikes, mountain bikes, road bikes, trekking bikes, and kids' bikes, with production…

    100k–1M visitsOutdoor Recreation
  23. #23

    Philoro

    philoro.at

    philoro EDELMETALLE is a precious metals trading company that sells gold, silver, platinum, and palladium products including coins and bars, with services for…

    100k–1M visitsHobbies & Creative Arts
  24. #24

    Kleidermafia

    kleidermafia.com

    Kleidermafia is a brand that sells casual and elegant men's clothing with its own design.

    100k–1M visitsClothing
  25. #25

    Vitafant

    vitafant.com

    Vitafant is a brand that sells natural dietary supplements in powder, herb, drop, and capsule forms to support daily wellness routines.

    100k–1M visitsHealth Care
  26. #26

    Go-e

    go-e.com

    go-e is an Austrian company that manufactures and sells AC charging stations for electric vehicles, including wallboxes, charging cables and other accessories.

    100k–1M visitsVehicle Parts & Accessories
  27. #27

    Black Diamond Equipment

    eu.blackdiamondequipment.com

    Black Diamond Equipment is a global Outdoor Industry leader that engineers and manufactures climbing, skiing and trekking equipment.

    100k–1M visitsOutdoor Recreation
  28. #28

    KiK

    kik.at

    KiK is a German multinational discount chain of clothing and housewares stores that offers affordable fashion, home decor, and household items for the whole…

    100k–1M visitsClothing
  29. #29

    BYD

    bydauto.at

    Finde alle Infos zu BYD Elektroautos und Angeboten. ✔️ Jetzt informieren und Probefahrt vereinbaren!

    100k–1M visitsVehicles
  30. #30

    Wolford

    wolford.com

    Wolford is an Austrian lingerie company that creates women's skinwear, tights, hosiery, and ready-to-wear clothing.

    100k–1M visitsClothing
  31. #31

    Witt

    witt-weiden.at

    Witt is an online shop specializing in women's clothing and lingerie, offering a wide range of apparel including dresses, tops, pants, underwear, and swimwear…

    100k–1M visitsClothing
  32. #32

    Lewitt

    lewitt-audio.com

    LEWITT is an Austrian audio equipment manufacturer that creates microphones, audio interfaces, and software for better sound in recording, content creation…

    100k–1M visitsAudio
  33. #33

    Vivo

    vivo-official.com

    vivo is a technology company that creates user-oriented products with smart devices and intelligent services as its core, providing mobile and digital life…

    100k–1M visitsCommunications
  34. #34

    JuiceBox™

    juicebox.at

    JuiceBox™ is a brand that sells vegan and eco-friendly syrup products in 2-liter boxes, offering various flavors that can make up to 22 liters (classic line)…

    100k–1M visitsBundles
  35. #35

    Swarovski Optik

    swarovskioptik.com

    SWAROVSKI OPTIK is an Austrian manufacturer of sport optical devices that encourages people to discover nature's beauty through observation.

    100k–1M visitsOptics
  36. #36

    Praskac

    praskac.at

    Praskac is an Austrian garden center and online shop specializing in plants, with over 2500 plant varieties produced from their own nursery and garden center…

    100k–1M visitsPlants
  37. #37

    Meisterdrucke

    meisterdrucke.fr

    Meisterdrucke is an online retailer specializing in art prints, reproductions, and paintings on canvas with high-quality frames. They offer thousands of…

    100k–1M visitsDecor
  38. #38

    Veritas

    veritas.at

    VERITAS ist Österreichs Bildungs- und Schulbuchverlag für Schulbücher, Lernmaterialien und digitale Unterrichtsangebote für alle Schulstufen.

    100k–1M visitsBooks
  39. #39

    Bali Care

    bali-care.com

    Bali Care is a vegan hair care brand that specializes in products for curls, coils, and waves, formulated without sulfates and silicones.

    100k–1M visitsPersonal Care
  40. #40

    Druck

    druck.at

    druck.at is an Austrian online printing company that offers a wide range of printing products including flyers, business cards, brochures, and promotional…

    100k–1M visitsGeneral Office Supplies
  41. #41

    Ford

    ford.at

    Ford Austria is the official Austrian website for Ford, an American multinational automotive company that sells passenger cars, commercial vehicles, and…

    100k–1M visitsVehicles
  42. #42

    Tante Fanny

    tantefanny.com

    Tante Fanny is an Austrian fresh dough label that sells ready-to-bake dough products and recipe ideas.

    100k–1M visitsFood Items
  43. #43

    Cupra

    cupraofficial.at

    CUPRA is an automotive brand that sells performance vehicles including electric cars, plug-in hybrids, and SUVs. The brand represents a new generation of…

    100k–1M visitsVehicles
  44. #44

    Audi

    audi.at

    Audi Österreich is the official website of the Audi brand in Austria with information on vehicle models, electric mobility, services, offers and Audi partners.

    100k–1M visitsVehicle Parts & Accessories
  45. #45

    Wild Spirit

    wild-spirit.store

    Wild Spirit is a brand that sells sustainable nature-themed t-shirts made from organic cotton, designed for adventure, hiking, travel, and relaxation.

    100k–1M visitsClothing
  46. #46

    Meusburger Georg

    meusburger.com

    Meusburger Georg GmbH & Co KG is an Austrian manufacturer of high-precision standard parts and mould base components, serving customers worldwide with over 60…

    100k–1M visitsTool Accessories
  47. #47

    SP United DE

    sp-connect.de

    SP Connect is a brand that sells smartphone mounting solutions for iPhone, Samsung and other devices, including bundles for bike, car, fitness and everyday…

    100k–1M visitsCommunications
  48. #48

    Fini’s Feinstes

    finis-feinstes.at

    Fini's Feinstes is a brand that offers baking recipes, tips, and products including various types of flour and baking ingredients.

    100k–1M visitsFood Items
  49. #49

    CAPiTA

    capitasnowboarding.com

    CAPiTA Snowboards is a brand that manufactures and sells snowboards and apparel for men, women, and kids. The company produces its products handcrafted in…

    100k–1M visitsOutdoor Recreation
  50. #50

    Bruna

    brunathelabel.com

    BRUNA is a jewelry brand that creates everyday fine jewelry made responsibly, offering pieces that are both timeless and consciously crafted.

    100k–1M visitsJewelry
  51. #51

    Ögussa

    oegussa.at

    Ögussa, Österreichs Scheideanstalt seit 1862: Goldbarren, Münzen und Silber kaufen, Edelmetall verkaufen und recyceln. Tageskurse und Beratung.

    100k–1M visitsHobbies & Creative Arts
  52. #52

    Radatz

    radatz.at

    Radatz is a Vienna-based butcher shop and meat products company that sells fine Austrian meat products including sausages, liver loaf, and traditional…

    100k–1M visitsFood Items
  53. #53

    my-PV

    my-pv.com

    my-PV is an Austrian company that produces functional, innovative building technology for hot water, heating, and electricity from photovoltaic systems…

    100k–1M visitsPower & Electrical Supplies

Each brand links to its public Gravity page. Favicons are loaded from the brands' own sites.

03 · Questions

About Austrian e-commerce brands.

What are the biggest Austrian e-commerce brands?

By estimated monthly visits, the largest e-commerce brand stores based in Austria are Oner Active, Lomography, Giesswein Offizieller Shop, Paper Republic and Decathlon Osterreich, according to the Gravity by Benchr ranking of November 2026.

How many e-commerce brands are there in Austria?

Gravity by Benchr ranks 5,203 e-commerce brand stores based in Austria with a measured audience — #20 of the 45 countries it ranks. The top 1% is 53 brands, all listed on this page.

Which product categories lead Austrian e-commerce?

By category, Apparel & Accessories leads with 15 of the 53 brands (28%), ahead of Vehicles & Parts (7) and Home & Garden (5).

How is this ranking made?

Gravity by Benchr ranks brand stores only — marketplaces and multi-brand retailers are left out — by estimated monthly visits, each brand once, under its most visited site. The country is where the brand is based: its headquarters when known, otherwise its main market. The ranking is refreshed every month.

04 · More rankings

Related rankings.